Professional Core

Take each of the following:
2067-264 Intro Photo/non-Photo
2065-222 Film Language
2065-357 History & Aesthetics of the Moving Image: Documentary
Take one of the following:
2065-217 Digital Video for Multimedia
2065-243 Introduction to Portable Video I
Take two of the following:
2038-317 News Production Management
2083-412 Digital News System Management
2082-371 Principles of Printing
2082-337 Digital Asset Management
2065-217 Digital Video for Multimedia
Digital video technology democratizes creative moving image editing and manipulation. Broadly the goal of this course is to teach the basic craft of filmmaking using the most currently available digital software/hardware tools. Students will be expected to complete several shooting and editing exercises as well as produce two finished productions. Credit 4
2065-222 Film Language
A screenings, readings, and writing course designed to give the student the opportunity to trace the development of the techniques and forms of communication in what now constitutes the classic cinema. Credit 4 (W)
2065-243 Introduction to Portable Video I
A basic course for non-majors. Emphasis is on videotaping and the use of the medium as an interpretive and expressive medium. A combined theoretical/practical approach to the dynamics of the medium. Two short video projects are required. VHS production and editing facilities are provided by RIT. Students must purchase a minimum of two 60-minute, 1/2" videocassettes. This course does not count as elective credit for F/V majors. Credit 4 (F, W, S)
2067-264 Introduction to Photography for Non-Photography Majors
An introduction to still photography - principles, methods, theory, and practice - for non-photography majors. This course will familiarize the student with the basic skills of still photography. This is a non-darkroom course designed to introduce the students to the operation of their camera, flash, and accessories; film selection and exposure variables; light, filters, and basic tone control. Photographic aesthetics/composition, history, contemporary artists, professional applications, and other non-technical aspects of photography will be addressed through weekly lectures and critiques of photographic shooting assignments. Students are required to have their own adjustable camera and flash unit. Each student will provide his/her own film and processing. Non-Photo majors only. Credit 4
2083-317 News Production Management
New media publishing technologies production from a holistic viewpoint is examined. This is a course that brings together all the elements of new media publishing technologies such as various computer platforms, digital photography and other multi-media content (rich- media content) and distribution mechanisms. This is the micro companion to the macro digital news systems management. This course focuses on the management of these elements rather than the specific technologies. The lecture portion focuses on the specific application of managerial principles to new media production while the lab portion is based on group production exercises. Credit 3
2082-337 Digital Asset Management
This course is designed to expose students to all the elements encompassing Digital Asset Management (DAM). It will explore ways a variety of companies create and utilize a DAM system. A Digital Asset Management system allows for efficient and easy storage, browsing and quick location of files. Students will learn to identify and access files, which extend to four areas within a company: finding images and data, systematizing the workflow, collaboration and managing rights. DAM systems consist of software for sorting, searching and retrieving, and hardware for storing, accessing and distributing. Credit 3
2065-357 History & Aesthetics of the Moving Image: Documentary
An exploration of the history and aesthetics of film. Emphasis is on determining the unique characteristics of the medium, how those characteristics are used as a means of interpretation and expression, and their relevance to other kinds of non-verbal image making (Must be at least a second-year student) Credit 3
2082-371 Principles of Printing
This course offers a survey of the materials and processes used in print reproduction. Students will learn the basic theory of image reproduction embodied in the available analog and digital printing processes and learn to identify the process origins of print samples. Additionally, students will learn the chemical and physical properties associated with the consumables in order to obtain an understanding necessary to make informed decisions about use and application. Credit 4
2083-412 Digital News System Management
This course surveys the breadth and links of both conventional and digital news outlets but concentrates on magazine, newspaper, and online news services. The lectures focus on the various models, values, skills, and general management systems used in the industry, imparting the fundamental planning knowledge required of all managers in the news business. This course prepares the student for a more advanced co-op experience in a complex digital news organization. Credit 4

