Students in the News

Campaign Management and Planning Students Present Ideas to George Eastman Museum

December 2017

Last week, clients from George Eastman Museum watched four stellar strategic communication presentations that proposed ways for the museum to liven up its holiday traditions and attract a younger, millennial audience. Of the four teams who presented, FLWR, Inc. ended up on top. This team (left to right in photo), Alexa Fiden, Susmeethaa Poobalan, Allison Lucas, and Kysa Willemsen presented their "Frosted Gala" event idea designed to introduce millennials and young professionals to all George Eastman Museum has to offer. The clients lauded this team for their great visuals, outstanding ideas, skills, and confidence.

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Campaign Management and Planning Students Present Ideas to George Eastman Museum