Intentional Global Village
In Dickinson’s article this week, “Joe’s Rhetoric: Finding Authenticity at Starbucks,” he mentioned that everyday spaces are filled with symbolic visual and material elements, but that they’re often less obvious than those that make up a museum or memorial space. One place this makes me think of is Global Village on RIT’s campus. While many students visit this area on campus daily, they are likely unaware of the very intentional visual elements that went into designing this space. In the middle of all of the shops, the Global Village “courtyard” has a fountain, white lights illuminated in the evenings both overhead and in the walkways, a firepit in the center, green and orange earth-tone colors, select landscaping and lots of outdoor seating with lamp heaters. These elements, taken together, make the setting feel warm, inviting and natural, compelling visitors to sit with friends and stay a while. Although visitors experience the visual meanings on a subconscious level, the creators very intentionally chose these elements to create this setting.
I am a Communication and Media Technology student. My goal is to advance my understanding of communication, especially as it relates to marketing and organizations. I am quite happy working for my department at RIT and we'll see where the future takes me! I am passionate about graphic design and hope to have opportunities to build on these skills. My family consists of my husband (a soon-to-be brewmaster) and my silly labradoodle!