Keynote Speaker
Elan Lee, BS '98

Elan Lee believes that if you’re bored, you’re doing something wrong.  A self-identified entertainment-addict, Elan has spent his career finding and sharing ways to extract adventure from the world around us. 
               
From surfing down the flooded streets of LA to broadcasting a radio drama over thousands of ringing payphones, Elan has pioneered breakthroughs in the area of entertainment and immersive gaming.

Elan started his career at the Microsoft Game Studio where he was a Lead Designer for the X-BOX launch portfolio.  Next, he co-founded and served as the Vice President of Design for 42 Entertainment (the company behind I Love Bees, The Vanishing Point, Nine Inch Nails: Year Zero, and The Dark Knight.)  He was also the Co-Founder of EDOC Laundry, and most recently the Co-Founder and Chief Designer at Fourth Wall Studios.

Elan has spoken all over the world on the future of gaming, and is considered among the foremost Alternate Reality Game creators in the world.  He has been featured in WIRED magazine, The New York Times, Entertainment Weekly, and the Wall Street Journal.  He has won awards for best web game of the year, best
advertising campaign of the year, and best idea of the year.

We look forward to Lee sharing his thoughts on how he conceptualized/defined the ARG and created a business around it (42 Entertainment).