Skill Sessions #2

Making the Most of Your Marketing Strategies: Promoting Career Services in a Down Economy   Sims

Why bother? Think students will realize they need your services more than ever? Expect them to line up and optimize their use of your resources and staff?

Think again. In this recessionary climate it may seem counter-intuitive, but it is wise to expand your marketing reach on campus. What’s more, NOW is the time to critically examine and adjust your employer marketing tactics.

This interactive session will provide the business strategies, tools and insights you need to:

• Refocus your existing marketing plan
• Leverage your current and potential marketing partnerships
• Assess and pursue new target markets and lines of business, and
• Not spend a dime more on advertising than you did last year.
 
“Managing Your Boss” or How to Get Ahead Without Losing Your Job!   Contomanolis

Do you ever feel under loved and under appreciated by your supervisor? Does your supervisor make you crazy with his or her inconsistency, unpredictability, or apparent lack of knowledge about what you do? This session will provide you with the helpful insights and strategies you need to “master” your boss and maximize both your professional relationship and opportunities to succeed. Improve your “upward” communication skills, learn how to better anticipate problems and challenges, and think more like your boss.


What CSI Participants
Have Said About
Previous Institutes
 
"Please give yourselves
a big pat on the back
because you are doing
great things for the
profession and more
importantly, for the
passionate people
in the profession."
 
"Overall, the institute was
great! I thoroughly
enjoyed the sessions,
meeting new people,
and exchanging ideas."