Online Study
Digital Print and Publishing
Program Overview
RIT's advanced certificate in digital print and publishing provides professionals with an understanding of the publishing sector through a unified approach that examines how the publishing industry is organized, how information is stored and structured within databases to facilitate achieving publishing objectives, and how and why the digital printing process is particularly suited to today's publishing initiatives. This program provides:
* In-depth knowledge of the various segments of the publishing industry;
* Examination of the advantages and disadvantages of various publishing methods;
* An understanding of how information must be structured and stored to achieve certain publishing objectives;
* Learning about the technologies and digital applications that support publishing objectives; especially on-demand publishing; and
* An understanding of the advantages of customized and personalized published products, especially in terms of marketing goals.
Curriculum Review
The advanced certificate program of study consists of five courses (16 quarter credit hours):
2081-721 Digital Print and Publishing
2081-723 Contemporary Publishing
2081-728 Database Publishing
2081-740 Technology Practicum
2080-799 Independent Study
Note: the courses included in the certificate program are also part of the core requirements for the on-line MS in print media graduate degree.