RIT Business Professor Shares Insights on Competing in Asia




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David Reid, professor of international business at Rochester Institute of Technology, will discuss "Roadblocks and Opportunities of Doing Business in China" during a special presentation. Reid will be the featured speaker at the RIT College of Business Breakfast Briefing at 7:30 a.m. on Thursday, Jan. 18, at Oak Hill Country Club. Since the inception of the open-door policy in 1978, China has acted as a magnet for firms hoping to gain access to that nation's more than one billion customers. Reid will discuss the results of research among leading international firms in Shanghai, which have yielded insights on successfully competing in the Asian market. His recent publications and field experience have focused on Pacific Rim economies.

Reid joined RIT's College of Business last October and accepted appointment as the Benjamin Forman Chair in International Business. He has also been named director of the Center for International Business and Economic Growth. A British citizen, Reid held previous posts at the Curtin University of Technology in Perth, Australia, the University of Hong Kong School of Business and the University of Edinburgh in Scotland. Prior to his academic career, he held business positions in London for eight years.

The presentation is open to the public. A registration form can be downloaded from the RIT College of Business web site at www.cob.rit.edu. For more information, call 475-2199.