April 30, 2009
by Luke Auburn
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Presenter: Office of University Publications
Description: RIT’s Office of University Publications will present their amazing YouTube video, which features a trail of dominoes navigating an office and ultimately unveiling the Imagine RIT logo.
How is the exhibit creative and/or innovative: The creativity of the Dominoes Everywhere video has attracted thousands of hits on YouTube to help virally market the festival.
Exhibit experience for visitors: Visitors can meet the creators of the video, learn the strategies behind its creation, and get a behind the scenes peek of how it was pulled off.
For more information on the festival, visit www.rit.edu/imagine