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Balancing activism with academics

I came of age during the Reagan Revolution. Following the failed economic policies of the 1970s, Americans were anxious to be release from the burdens of big government and its regulations. President Reagan’s policies of tax relief, particularly for high earners, really resonated with the public—particularly young adults. I didn’t quite get it. Maybe it’s more »

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Making the CASE for creative achievement

I learned it early on during my former career as a television news producer—pride in one’s achievement is personal. Knowing you gave it your best is all that really matters. If you’re lucky, someone takes notice. If you’re really lucky, you get acknowledged for the good work. In that spirit, it is with appreciation for more »

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Jumpstarting a new generation of PR pros

With nearly 90,000 miles on the original battery, I knew I was playing with fire. “But why today?” The clicking sound coming from my car’s ignition on Monday prompted this reaction. So much for my plan to arrive at work early and practice my presentation for the PR Now symposium. Sponsored by the RIT Department more »

Categories: Events, PR musings, PR tips 4 Comments

What I learned during fall quarter

I’m more than 5 years removed from completing my MBA (scary!), and I haven’t taught a class since last winter, but the great thing about working at RIT is you never stop learning. As we take a breath to prepare for the start of winter quarter, I thought I’d share a sample of what I more »

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The news starts now…on YouTube


There’s an addicting quality to it, no question. And even with hundreds of channels available on television, sometimes it’s just more entertaining to hop on the computer and watch YouTube. If you’re like me, you probably found plenty there to keep entertained during the recent political campaign. God knows programs like Saturday Night Live were more »

Categories: Dateline: RIT, Events, News & Events Daily, PR musings, RIT News YouTube 2 Comments

Can you imagine? Now you don’t have to

I remembered it was quite overcast. I noticed plenty of exhibits—pretty much all over the place. Lots of people turned out, and everyone really seemed to have had a great time. But, beyond that, it was a blur. That’s my initial interpretation from the debut of Imagine RIT: Innovation and Creativity Festival, which hit campus more »

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    The Tiger Beat takes you behind the scenes with the members of RIT University News—the news and public relations division of Rochester Institute of Technology. Get the “story behind the story” and an insider’s look at who we are and what we do to publicize RIT news.
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