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Under the Hood: So what’s so hard about that?

I’m in transition. Instead of going to Wegmans on Tuesday (previously my day off) when it’s just me, retirees and stay-at-home moms, I go on the weekend, when everybody goes. Same thing with doctor appointments, vet appointments, trips to the mall, etc. Instead of getting up a 9 a.m., sometimes 11 a.m., in order to more »

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Under the Hood: What do we do?

So what does an editorial assistant do? I help put together News & Events Daily, the e-newsletter you should be getting through Message Center every day at 11:25 a.m. (Questions? Ideas? Requests? E-mail news&events@mail.rit.edu!) I proofread and send out news releases to campus leaders and media outlets. And I do some administrative-type things, like compiling more »

Categories: Inside N&E, News & Events Daily, PR musings, Under the Hood 1 Comment

Introducing ‘Under the Hood’

I never thought I’d be back in school. Well, I guess I’m not really in school—I’m at school. I started working for RIT’s University News team in October. I came from the Democrat and Chronicle, Rochester’s major metro newspaper, where I had worked as a copy editor since graduating from St. John Fisher College in more »

Categories: Inside N&E, News & Events Daily, PR musings, Under the Hood 6 Comments

Top RIT news stories, videos and podcasts for April

Without question, RIT’s trip last month to the NCAA’s Frozen Four men’s ice hockey championship tournament, hosted at Ford Field in Detroit, got our readers’ attention—in a big way. Among the 10 most-viewed RIT news stories in April, eight were related to the Tigers first-ever berth in the tournament. Plus, each of last month’s most more »

Categories: Inside N&E, News & Events Daily, Podcasts, RIT News YouTube, Sports Comments Off

Cracking the 300 daily visitors barrier

University News and this blog reached a milestone this week as the number of visitors to the blog surpassed 300 on a single day (totaling 316 on Jan. 19) and, for the first time, tallied more than 250 visitors for three consecutive days (Jan. 19-21)—figures five to six times the previous norm for a typical more »

Categories: Blogging, News & Events Daily, Podcasts 2 Comments

The news starts now…on YouTube


There’s an addicting quality to it, no question. And even with hundreds of channels available on television, sometimes it’s just more entertaining to hop on the computer and watch YouTube. If you’re like me, you probably found plenty there to keep entertained during the recent political campaign. God knows programs like Saturday Night Live were more »

Categories: Dateline: RIT, Events, News & Events Daily, PR musings, RIT News YouTube 2 Comments
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    The Tiger Beat takes you behind the scenes with the members of RIT University News—the news and public relations division of Rochester Institute of Technology. Get the “story behind the story” and an insider’s look at who we are and what we do to publicize RIT news.
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