July 30, 2014
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Glad to be at RIT

You learn something new every day. At least that’s been my experience in my new role as director of University News Services here at RIT. And I couldn’t be happier for it. In my approximately three months on campus, I’ve met so many interesting (and incredibly friendly) students, faculty, administrators and fellow staffers. I’ve filled more »

Categories: PR musings, Social media, Uncategorized 1 Comment

What is Readabout.me?

I’m glad you asked! Readabout.me is a new online service that University News is using to spread good news about our students’ achievements. So far, we’re using it to send news releases to students’ hometown newspapers about enrollment, Dean’s List, sports achievements, graduation—and the list keeps growing. When we create a story, an online version more »

Categories: Social media, Students Comments Off

Farewell, RIT

I’m “going home.” In a whirlwind past couple weeks (that included a swirl of emotions), I was offered and have accepted a faculty position at my undergraduate alma mater, SUNY Geneseo. It’s not just any job. The position title alone might describe my ideal job (practically anyplace): Lecturer in communication and faculty director of the more »

Categories: Blogging, Dateline: RIT, News & Events Daily, News hits, Podcasts, PR musings, Social media 30 Comments

Celebrating the end of another academic year

As we round out the academic year, our staff is pleased to showcase the May-June edition of Athenaeum. Since we feature stories that cover all areas of the university, I am careful not to label this issue as the “Commencement edition.” However, it is true that our staff annually selects a cover story related to more »

Categories: Athenaeum, Campus life, Social media, Students Comments Off

Twitter…kind of like cable TV?

Last time, I discussed how RIT University News and others on campus use Twitter to share information and engage with followers, and I offered tips for efficient use of Twitter via lists and hashtags. (Plus, I explained why RIT isn’t @RIT. Answer: Someone else already has the username.) With nearly 4,900 followers, @RITNEWS is the more »

Categories: PR musings, Social media 5 Comments

Read all about it: Reviving a landmark, preserving history and understanding RIT’s place in the Twitter universe

Athenaeum Vol3-Num5 Cover

Welcome to the April issue of RIT’s Athenaeum newsletter. Although the calendar shows that the academic year will be wrapped up in six short weeks, it’s obvious that there is no shortage of student activities, lectures, exhibits and campus events. And with campus news in full swing, I’m happy to share some highlights from our more »

Categories: Athenaeum, Campus life, Social media, Students 2 Comments
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