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The scoop on the pooch who went to college

Ever wonder where the ideas come from for the many stories we write throughout the year? Well, as you might expect, our sources are many. Faculty, staff and students sometimes approach us with story ideas. A caveat: We are paid not for the stories we write but for the stories we don’t write. That old more »

Categories: Campus life, Inside N&E, News hits, Podcasts 3 Comments

‘Hearing’ a smile and the signs of good podcast interviews


Dr. Richard Santana, associate professor and chair of English, recently stopped by Studio 86 to discuss his new book, Religion and Popular Culture: Rescripting the Sacred, with Will Dube and me. The book, co-written with Gregory Erickson of New York University, explores expressions of religion and morality in popular culture and their impact on the more »

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All atwitter over a hundred ‘tweets’

Whether you know it or not, you’ve been “tweeted.” One hundred times. By us. Now, before you lodge a formal complaint with the Center for Student Conflict, you should know that to be on the receiving end of a “tweet” isn’t necessarily a bad thing. A “tweet” is a short message sent via Twitter, a more »

Categories: Blogging, Podcasts, PR musings 7 Comments

Behind the scenes: Model coverage, but why this story? (Part 1)

Last time, I shared thoughts on the future of radio—related to findings from my recent study examining listener perceptions about local radio. As a news story in the works for several weeks, the collaboration between my colleague Will Dube and me could serve as a model for future stories developed by University News. “Why?” you more »

Categories: News hits, Podcasts, PR musings, Research 1 Comment

The state of ‘old media’

Is radio dying? Well, sort of (at the moment anyway)—but probably not for good. Historically, whenever newer media technologies have competed with older forms, both typically evolved and survived. (For radio, it’s not even the first time it has met such a challenge. You might’ve heard about last century’s breakthrough technology known as television, which more »

Categories: Podcasts 3 Comments

Cracking the 300 daily visitors barrier

University News and this blog reached a milestone this week as the number of visitors to the blog surpassed 300 on a single day (totaling 316 on Jan. 19) and, for the first time, tallied more than 250 visitors for three consecutive days (Jan. 19-21)—figures five to six times the previous norm for a typical more »

Categories: Blogging, News & Events Daily, Podcasts 2 Comments
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    The Tiger Beat takes you behind the scenes with the members of RIT University News—the news and public relations division of Rochester Institute of Technology. Get the “story behind the story” and an insider’s look at who we are and what we do to publicize RIT news.
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