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Xerox Day
About 60 students and faculty from the School of Print Media spent Dec. 5 at Xerox’s Gil Hatch Center for Customer Innovation. Print media grad student Adam Dewitz, who interned at Xerox Corp. last year, helped organize the event, which featured presentations and a panel discussion with Xerox executives, product demonstrations and time for students to network with Xerox experts. In the photo, Scott Stevenson, color innovation specialist for Xerox Production Systems Group, discusses the Xerox iGen3 110 Digital Production Press with grad student Nutthavee “Noy” Poonbunditkul. Also pictured are (from left) Yuen Wai Chow, Eugenio Carvajal, Wimonrat “Pook” Boonprasit, Bernice Adjoa LeMaire, and Natalie Russo, all print media grad students.

About 50 students and faculty from RIT’s School of Print Media gained valuable perspective on the evolving world of digital printing and publishing during a day-long program at Xerox’s Gil Hatch Center for Customer Innovation.

The event, which took place in December, included presentations and a panel discussion with Xerox Corp. executives as well as product demonstrations. Students learned about the latest Xerox innovations including iGen3 Digital Production Press imaging technology and also had the opportunity to see their projects produced live on Xerox color and monochrome digital equipment in the production lab.

“I thought it was a great opportunity for students to get access to some of the expertise available right in our backyard,” says Adam Dewitz, a print media graduate student who interned at Xerox last summer and fall. Dewitz proposed the idea for the program and helped organize the event. “The students had the chance to talk to senior managers and top engineers and scientists at Xerox, so this went well beyond a typical marketing event.”

H. Michael Riebesehl ’80 (printing management), project manager for the Xerox iGen3 program, was one of several RIT grads representing Xerox at the event. “We tried to treat the students like they were customers. We told them to bring their files, and we ran them on the iGen3 press. There were some very cool projects, very creative,” says Riebesehl, who joined Xerox eight years ago. “It’s really great to see the young minds and what they’re thinking about.”

Fourth-year graphic media major Adam Peck believes the program was very beneficial. “Xerox put a lot of effort into making sure that we had access to all of the people that could answer our questions,” he says. “Their presentation made it obvious that Xerox gives a lot of respect to RIT students and faculty.”

The Xerox participants also felt that the event was worthwhile. “We’re already talking about doing it again,” says Riebesehl.

Since its opening in March 2005, the Gil Hatch Center for Customer Innovation – a 100,000-square-foot showcase of digital products for the graphic communications and printing markets – has hosted more than 2,000 customers, industry leaders, press and others. The center is named for the late Gil Hatch ’72, ’80 (mechanical engineering), a long-time Xerox executive and member of the RIT Board of Trustees.

Xerox donates state-of-the-art digital press to RIT
Frank Cost
Frank Cost

RIT students now have a chance to work with the latest Xerox digital printing technology without leaving campus. Xerox Corp. has donated an iGen3 Digital Production Press valued at $1.5 million to RIT in support of the company’s commitment to applied research and learning.

The iGen3 enables new forms of business and personal communication that present significant growth opportunities to the printing industry,” says Frank Cost, professor of digital publishing and printing and associate dean of the College of Imaging Arts and Sciences. “The familiarity with this device and its capabilities gained from working closely with it is of great value to those who aspire to be part of a new generation of print communication entrepreneurs.””