Semester Requirements

http://cias.rit.edu/schools/media-sciences/undergraduate-media-arts-and-technolo...

Program overview

In the media arts and technology major students learn how to create, transform, and publish text and images. This might mean publishing to the Web, to a cell phone, to an iPod or iPAD, or any other medium. This major reflects the convergence of technologies that enable content to be created, stored, and re-purposed across multiple output media, as well as shared among millions of people, while simultaneously personalizing each message. Students build skills in traditional publishing, database management, and new media production in preparation for working closely with designers, photographers, marketers, IT professionals, and all of the players in the publishing process.

In their sophomore year, students begin a concentration comprised of four courses from one of the following areas: advertising and media strategy, contemporary publishing, content management, digital imaging and pre-media, print production, print quality, or 3-D computer graphics. The concentration gives students an opportunity to gain in-depth knowledge in an area of particular interest to them.

Graduates find challenging positions with advertising and marketing agencies, publishers, news organizations, print media firms, website developers, corporate communication departments, direct marketers, and a host of other firms across many industries.

Curriculum

Media arts and technology, BS degree, typical course sequence (semesters), effective fall 2013

Please see New General Education Curriculum–Liberal Arts and Sciences (LAS) for more information.

(WI) Refers to a writing intensive course within the major.

(SMTL) Refers to science, math, technical literacy requirement.

* Please see Wellness Education Requirement for more information. The school maintains memberships in a variety of professional organizations, including Industrial Designers Society of America, ACM Siggraph, Society of Environmental Graphic Designers, American Society of Interior Designers, American Institute of Architects, ICOGRADA, American Institute of Graphic Arts, and International Interior Design Association.

† The First Year Seminar requirement is replaced by an LAS Elective for the 2013-14 academic year.

‡ The minimum requirement for cooperative education includes a total of 20 weeks and can be broken down by the following options: (a) two summer quarters, (b) one academic quarter and one summer quarter, or (c) one academic quarter and an intersession.
§ Program/Professional electives require adviser approval.

** Students will satisfy this requirement by taking either a 3 or 4 ch lab science course. It a science course consists of separate lecture and laboratory sections, students must take both the lecture and the lab portions to satisfy the requirement. The lecture section alone will not fulfill the requirement.

Accelerated 4+1 MBA option

An accelerated 4+1 option is available for students who wish to earn a BS in media arts and technology and an MBA. The option is offered in conjunction with Saunders College of Business and allows students to obtain both degrees in five years of study.