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Service Leadership and Innovation Adv. Cert.

Linda Underhill, Department Chair and Graduate Program Director
(585) 475-7359,

Program overview

advanced certificate in service leadership and innovation will provide you with the elements of system design, help you focus on future scenarios to develop strategy and how to organize plans to achieve future aspirations. This certificate is appropriate for CEO and COO’s oriented to helping their organizations achieve sustainable growth capitalizing on their human potential as well as those interested in evolving into these roles within the Human Resource department.



Service leadership and innovation, advanced certificate, typical course sequence

Course Sem. Cr. Hrs.
First Year
SERQ-710 Evolving Contexts in Service 3
SERQ-720 Service Scenarios and Strategy Development 3
SERQ-730 Project Manangement in Not-for-Profits 3
SERQ-735 Data Mining in Not-for-Profits 3
Total Semester Credit Hours 12


Admission requirements

To be considered for admission to the advanced certificate in service leadership and innovation, candidates must fulfill the following requirements:
•    Earned a baccalaureate degree from an accredited institution,
•    Have earned a  minimum undergraduate GPA of 3.0,(B average or first class degree from a foreigh university),
•    Submit official transcripts (in English) of all previously completed undergraduate and graduate course work,
•    Submit a current resume,
•    Submit a personal statement abd writing sample,
•    Submit two letters of recommendation, and
•    Complete a graduate application and chose this advanced certificate as their program choice

Effective fall 2013, RIT converted its academic calendar from quarters to semesters.
View this program's information from the retired quarter calendar

Quarter Curriculum - For Reference Only

Effective fall 2013, RIT converted its academic calendar from quarters to semesters. The following content has been made available as reference only. Currently matriculated students who began their academic programs in quarters should consult their academic adviser for guidance and course selection.

Program overview

The advanced certificate in service leadership and innovation offers service professionals cutting-edge skills, abilities, and applied service knowledge. The certificate will heighten the student’s capacity to function in today’s highly competitive and quickly evolving service environment.


The advanced certificate is made up of five courses that help students master the following concepts:

  • understand service performance system design and implementation parameters,
  • understand and use service value delivery system structures and processes,
  • comprehend the evolving strategic environment of service-sector businesses,
  • establish and use service-system elements/dimensions,
  • build service metrics from feedback processes,
  • understand and implement customer relationship management, and
  • construct innovative approaches to service and managing those changes.

Service leadership and innovation, advanced certificate, typical course sequence (quarters)

Course Qtr. Cr. Hrs.
First Year
0625-750 Elements of Service Management: A Systems Approach 4
0624-825 Strategic Process of Service Firms 4
0625-842 Customer Relationship Management 4
0625-844 Breakthrough Thinking 4
0625-849 Service Performance Metrics 4
Total Quarter Credit Hours 20

The certificate may be completed as a stand-alone credential, serve as an entry point for the MS program, or be used to fulfill the requirements for a professional concentration in RIT’s MS program in professional studies.

Admission requirements

The advanced certificate is open to qualified students who meet the requirements for graduate study. Certificate courses are introductory to graduate courses in each area and thus require no prerequisite course work. Qualified students may use individual courses or the certificate in other RIT graduate programs with the appropriate approvals.