Charts, graphs, and maps projected around a smartphone
Persuasion in a Digital Age

Digital communication technologies blur the lines of distinction between mass persuaders various publics personal networks and individuals. This course combines traditional theories and research in media rhetoric and persuasion within the context of new and dynamic channels of communication. This course will investigate the prevalence of persuasive communication in various facets of our society with particular attention to the impact of digital communication channels on the persuasion process.