The primary theme of this course is to examine how firms can achieve superior financial performance through the establishment of a sustainable competitive advantage at the business level. Contemporary theories of strategic management will be discussed and critically examined for their relevance to the problems facing many of today s managers. Topics include analysis of industry attractiveness, value-chain analysis, core competencies, and business-level strategies.
Strategic Thinking I
This course is not being offered at this time. Please contact the concierge to find out more information.