Rochester Institute of Technology

Academic Program Overviews

Student Skills & Capabilities, Salary Data, Career Information 

Illustration BFA

Program Overview

The Illustration major prepares students for the communication arts industry by helping them to develop traditional drawing skills, learn the latest digital imaging technologies, and giving them the practice in sculpted dimensional methods. They develop their own individual style and learn conceptual skills to produce effective illustrations for advertising, book publishing, editorial art, and many other applications.

Degrees Awarded

  • BFA in Illustration


  • Approximately 90 students

Cooperative Education & Experiential Education Component

  • Students are available for co-op, internships, or freelance work. Students are able to co-op 3 or 6 months, and are eligible to participate after their second year of coursework during the summer.

Salary Information

Co-op:   $9.60                      $9.00 - $10.00
BFA:      ID    

Student Skills & Capabilities

  • Students develop natural drawing skills in addition to the technical skills needed to accurately render images.
  • Students learn to draw the meaning behind the written word.  By using their imaginations students can illustrate a political issue in a cartoon or reveal magic and mystery in a children’s book.  Students develop the sophistication to create an image to accompany an opinion column in a magazine. 
  •  They learn techniques of digital illustration and design.  
  • Computer software skills include: Photoshop, Illustrator, Freehand. May have After Effects, InDesign, Google Sketchup, Zbrush
  • Traditional mediums include: acrylics, charcoal, colored pencil, pen & ink, pastels, watercolor.
  • As seniors, they concentrate on research, portfolio development, and skills necessary for photographic and printing reproduction. 
  • Character design, concept art

Equipment & Facilities

Gallery r, RIT’s Metro Showcase and Learning Laboratory for the Arts, in downtown Rochester operated by the School of Art students, solidifies the learning experience by bringing students’ work to the greater Rochester community.
Concentrations and Specialization
Concentrations may be developed in graphic design, industrial design, scientific illustration, interior design, painting, printmaking, or

Training / Qualifications

Most artists and designers often have a bachelor of science degree in a related field and one of the key qualifications is talent and a strong portfolio of work.

Job Titles

Illustrator, Designer, Digital Illustrator, Art/Creative Director, Artist, Freelance Illustrator, Display Artist.

Selected Employer Hiring Partners

Adidas, American Greetings, Anthropologie, Apple, Atlantic Monthly, Bix Pix Animation, Cartoon Network, Disney, Dutton Children's Books, Educational Design, Enraged Panda Longboard Company, Google, Hallmark Cards, Informative Magazine, Laika Inc, Marvel Comics, New Readers Press, Nickelodeon, Penguin Books, Phu Concepts, Inc, Ralph Lauren, Reader's Digest, Reebok, Shreveart, Studio 180 Design, Tapecon, The American Museum of Natural History, Up With Paper, Vanity Fair, Vista Print, Wingdoodle, Workinman Interactive.

Contact Us

We appreciate your interest in your career and we will make every effort to help you succeed. Feel free to contact James Bondi, the career services coordinator who works with the Illustration program. You can access information about services through our web site at
James T. Bondi, Associate Director, This email address is being protected from spambots. You need JavaScript enabled to view it.
Rochester Institute of Technology . Office of Career Services and Cooperative Education
Bausch & Lomb Center
57 Lomb Memorial Drive . Rochester NY  14623-5603