Rochester Institute of Technology

Academic Program Overviews

Student Skills & Capabilities, Salary Data, Career Information 


Program Overview

The Bachelor of Science degree in Communication combines advanced education in the theory and practice of spoken, written and technology-mediated communication with focused study in one of the three communication sub-disciplines - Technical Communication; Health Communication; Media, Rhetoric & Culture – and instruction in an RIT professional or technical program related to the selected communication sub-discipline. The Master of Science degree in Communication and Media Technologies is an interdisciplinary advanced program of study combining liberal arts courses in communication with course work in an applied or professional program.

Degrees Awarded

  • Bachelor of Science
  • Master of Science


  • Approximately 40 students are enrolled in the BS Communication program, and 20 in the graduate program.

Cooperative Education & Experiential Education Component

  • BS students are required to complete one co-op work assignment, for a minimum of 350 hours must be completed if a co-op is during the academic year.

Salary Information

Co-op:     $12.29                     $8.25 - $20.00
BS:           ID
MS:         $43,000

Student Skills & Capabilities

·         Graduates are adept at the analysis of communication problems, the development of solutions, and the creation of messages as a result of their combined training in the social sciences, humanities, and applied technologies.
·         All students will have completed a basic sequence in spoken, written, and visual communication.
·         All students are capable of conducting scientific and applied research, are polished writers and speakers, and are capable of writing reports, manuals, newsletters, and instructions.  Students are also ready to assist in communication training programs focusing on leadership, presentations, problem solving, analytical discussions, and media relations.

Professional/Technical Skills

Students complete a professional core, which gives them an additional competency related to their sub-discipline. These cores are usually in business, graphic media, film & television, photography, or health communication.  All students have working knowledge of the Adobe Suite programs.


Accreditation for the MS program
Middle States Commission on Higher Education

Training / Qualifications

Certain professions in the field of communication may require training. For example, many technical writers need short-term on-the-job training to adapt to a different style of writing. Increasingly, technical writing requires a degree in, or some knowledge about, a specialized field—for example, engineering, business, or one of the sciences. Other qualifications to obtain a job in the communication field include analytical and critical thinking skills, as well as being detail-oriented.College newspapers, literary magazines, community newspapers, and radio and television stations all provide valuable, but sometimes unpaid, practical writing experience. Many magazines, newspapers, and broadcast stations have internships for students. Interns write short pieces, conduct research and interviews, and learn about the publishing or broadcasting business.

Job Titles

BS: Associate, Assistant Account Executive, Project Manager, Outreach Specialist, Master Control Operator
MS: Marketing Specialist, Marketing Manager, Communications Coordinator, Digital Marketing Specialist, Account Coordinator, Customer Sales Director, Communication Assistant, Marketing Analyst, Digital Marketing & Communications Analyst, Technical Writer

Significant Points

  • Although employment is projected to increase faster than average, keen competition is expected for entry-level jobs.
  • The ability to communicate effectively is essential. (Source: U.S. Bureau of Labor Statistics O.O.H.)

Selected Employer Hiring Partners

Bausch & Lomb, Pulse, A Thin Line Studio, Excellus Blue Cross Blue Shield, City of New York Parks & Recreation, Grant Office LLC, Monroe County, Navistream Corp, NY State Assembly, RIT, United Way, USA Today, Walt Disney World, WCMF Radio, Xerox, National Guard, Synergy Enterprises, Qualitrol Inc., Univision Interactive Media, Inc., Microsoft Corporation, Accelerate Media, Corning Tropel Corp., Paychex Inc, Partners & Napier, CJP Communications.

Contact Us

We appreciate your interest in your career and we will make every effort to help you succeed. Feel free to contact Taylor Lincoln, the career services coordinator who works with the Communication program. You can access information about services through our web site at
Taylor Lincoln, Career Services Coordinator, This email address is being protected from spambots. You need JavaScript enabled to view it.;   585.475.5460
Rochester Institute of Technology . Office of Career Services and Cooperative Education
Bausch & Lomb Center
57 Lomb Memorial Drive . Rochester NY  14623-5603