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Test Targets 11

As part of School of Media Sciences (SMS) administrative chair Bruce Myers’ Lithographic Process class, students produced a new edition of Rochester Institute of Technology’s Test Targets publication in the spring of 2018. Each student enrolled in the class wrote a technical article and collected the images, as well as gathered articles from other SMS majors at both the undergraduate and graduate levels.


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Halftoning Strategies for Color Printing
Halftoning Strategies for Color Printing
Halftoning Strategies for Color Printing
Halftoning Strategies for Color Printing
Halftoning Strategies for Color Printing

Here is the explanation of how the "magic" of color printing depends upon the critical decisions made at the halftone micro structure level. From its first commercial applications in the 1890s to today, halftone structure choices for color printing have presented ongoing challenges to inventors and practitioners alike. The two competing approaches: random element versus regimented element, keep reminding us of the trade offs that are made during the color reproduction process.

This book explores halftone screening choices with the following quality-related factors in mind:


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Color Printing Revolution - Productivity! Creativity! Quality!
Color Printing Revolution - Productivity! Creativity! Quality!
Color Printing Revolution - Productivity! Creativity! Quality!
Color Printing Revolution - Productivity! Creativity! Quality!
Color Printing Revolution - Productivity! Creativity! Quality!
Color Printing Revolution - Productivity! Creativity! Quality!

Digital technology produced astonishing advances in prepress productivity, unleashing many creative possibilities and image quality improvements. Progress in printing technologies also raised color quality and productivity. Today’s subsequent availability of inexpensive, high-quality color images, has greatly enriched us all.

Author Gary G. Field’s account of modern color printing’s evolution has four areas of emphasis:


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$49.95

UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation

Professor Chris Bondy of RIT’s School of Media Sciences knows this is a crucial time for graphic communications businesses. “Many management methods are deeply ingrained in our industry. Unfortunately, many no longer apply in the current market and environment. But our research revealed some exceptional companies that go against the common wisdom and outperform their competitors in a big way.” That piqued his interest and he sought others who shared that understanding. 


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$34.99

UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation

Professor Chris Bondy of RIT’s School of Media Sciences knows this is a crucial time for graphic communications businesses. “Many management methods are deeply ingrained in our industry. Unfortunately, many no longer apply in the current market and environment. But our research revealed some exceptional companies that go against the common wisdom and outperform their competitors in a big way.” That piqued his interest and he sought others who shared that understanding. 


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Price:
$34.99

UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation
UnSquaring the Wheel: Comprehensive & Scalable Transformation

Professor Chris Bondy of RIT’s School of Media Sciences knows this is a crucial time for graphic communications businesses. “Many management methods are deeply ingrained in our industry. Unfortunately, many no longer apply in the current market and environment. But our research revealed some exceptional companies that go against the common wisdom and outperform their competitors in a big way.” That piqued his interest and he sought others who shared that understanding. 


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Price:
$34.99

Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology

Since its founding in 1969, the Cary Graphic Arts Collection at Rochester Institute of Technology has grown from the personal library of its namesake Melbert B. Cary Jr., to one of the nation’s premier libraries on graphic communication history. Highlights of the Cary Graphic Arts Collection brings this history to life with a selection of items that not only exemplify the scope and mission of the library, but are treasures in their own right.


Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology

Since its founding in 1969, the Cary Graphic Arts Collection at Rochester Institute of Technology has grown from the personal library of its namesake Melbert B. Cary Jr., to one of the nation’s premier libraries on graphic communication history. Highlights of the Cary Graphic Arts Collection brings this history to life with a selection of items that not only exemplify the scope and mission of the library, but are treasures in their own right.


Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology
Highlights of the Cary Graphic Arts Collection at Rochester Institute of Technology

Since its founding in 1969, the Cary Graphic Arts Collection at Rochester Institute of Technology has grown from the personal library of its namesake Melbert B. Cary Jr., to one of the nation’s premier libraries on graphic communication history. Highlights of the Cary Graphic Arts Collection brings this history to life with a selection of items that not only exemplify the scope and mission of the library, but are treasures in their own right.


History of the Phototypesetting Era
History of the Phototypesetting Era

Tracing one of the most important eras and turning points of printing industry technological transitions, this 340-page book is for those wanting to understand the technology and impact of phototypesetting that linked the centuries-old practice of hot metal typesetting and letterpress printing with the computer age.  


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not a trap