Digital business represents the impact of new technologies on business practice, products, and services. Today, social computing and mobile devices are dramatically changing the behaviors and characteristics that lead individuals and organizations to success. Through this minor students enhance their major with a focus on these new technologies and their application in business.
Notes about this minor:
- Posting of the minor on the student's academic transcript requires a minimum GPA of 2.0 in the minor.
|MGIS-360||Building a Web Business|
|Choose four of the following:|
|FINC-359||Financing New Ventures|
|MGIS-320||Database Management Systems|
|MKTG-230||Principles of Marketing|
|MKTG-410||Search Engine Marketing and Analytics|
|MKTG-430||Social Media Marketing|
Quarter Curriculum - For Reference Only
Effective fall 2013, RIT converted its academic calendar from quarters to semesters. The following content has been made available as reference only. Currently matriculated students who began their academic programs in quarters should consult their academic adviser for guidance and course selection.
Digital business represents the impact of new technologies on business practice, products, and services. Today, technologies such as social computing and mobile devices are dramatically changing the behaviors and characteristics that lead individuals and organizations to success. Students completing a digital business minor will enhance their program of study with a focus on these new technologies and applications in business.
0112-312 Building a Web Business
Electives—Choose four of the following:
0102-415 Digital Entrepreneurship
0104-359 Financing New Ventures
0102-530 Managing Innovation and Technology
0105-363 Principles of Marketing
0105-440 Internet Marketing
0112-340 Database Management Systems
01xx-xxx Digital Business Seminars