Sorry, you need to enable JavaScript to visit this website.

Site-wide links

Faculty & Staff

Xiao Wang

Associate Professor
3194 Eastman Hall
BA, Beijing University of Aeronautics and Astronautics; MA, Marquette University; Ph.D. Florida State University

Dr. Wang primarily teaches public relations in the School of Communication. His research focuses on health campaign design, social media/big data, and intercultural communication. Dr. Wang has examined the role of attitudes and emotions in guiding one’s intentions to perform social and health behaviors (e.g., expressing support for a social cause or donation). He is also interested in how cultural differences influence one’s communication behaviors or acceptance of persuasive messages. Dr. Wang's research has been published in several top-tier journals in the field of communication, including Communication Research, Health Communication, Journal of Broadcasting and Electronic Media, and New Media and Society.

Dr. Wang will be on sabbatical leave in fall 2018 to work on a number of projects related to big data and social network analysis in strategic and health communication.

Journal Publications [ISI 5-Year Impact Factor: Thomson Reuters 2016]

Wang, X., & Lin, L. (2018). How climate change risk perceptions are related to moral judgment and emotions in China. Climate Risk Management.

Wang, X., & Zhao, X. (2018). The mediating role of temporal considerations on the effects of self-affirmation on audience responses to organ donation messages. Health Communication, 33, 148-154. [2.0]

Wang, X. (2018). The role of attitude functions and collective efficacy in Chinese consumers' intentions to engage in behaviors to alleviate global warming. Journal of Social Psychology, 158, 51-63. [1.3]

Wang, X. & Lin, L. (2018). The relationships among actual weather events, perceived unusual weather, media use, and global warming belief certainty in China. Weather, Climate, and Society, 10, 137-144. [2.6]

Wang, X. (2017). The role of future orientation, cultural worldviews, attitudinal motivations, and collective efficacy in predicting policy support to alleviate global warming. International Journal of Public Opinion Research. Advance online publication [1.6]

Wang, X. (2017). Risk perceptions, moral attiudes, and anticipated guilt in U.S. consumers’ climate change behavioral intentions. Journal of Risk Research, 20, 1554-1567. [1.6]

Wang, X. (2017). Understanding climate change risk perceptions in China: Media use, personal experience, and cultural worldviews. Science Communication, 39, 291-312. [2.1]

Wang, X., Hickerson, A. A., & Arpan, L. M. (2016). The role of self-affirmation and user status on readers’ response to identity-threatening news. Communication Research, 43, 1045-1064. [3.8]

Wang, X. (2016). Excelling in multitasking and enjoying the distraction: Predicting intentions to read and send text messages while driving. Computers in Human Behavior, 64, 584-490. [4.3]

Wang, X. (2016). To communicate or not to communicate? Factors predicting passengers’ intentions to ask a driver to stop text messaging while driving. Health Communication, 31, 617-625. [2.0]

Wang, X., & Hickerson, A. A. (2016). The role of presumed influence and emotions on audience evaluation of news credibility and behavioral tendencies. Journal of Creative Communications, 11, 1-16. 

Yu, Y., & Wang, X. (2015). World Cup 2014 in the Twitter world: A big data analysis of sentiments in U.S. sports fans’ tweets. Computers in Human Behavior, 48, 392-400. [4.3]

Wang, X. (2015). Using attitude functions, self-efficacy, and norms to predict attitudes and intentions to use mobile devices to access social media during sporting event attendance. Mobile Media and Communication, 3, 75-90. 

Wang, X. (2014). The role of empathic concern, internalized moral principle, and anticipated guilt in college students’ intentions to text while driving. International Journal of Health Promotion and Education, 52, 346-354.

Wang, X. (2014). Putting the contingency theory of accommodation in context: Using movie “The Queen” in public relations pedagogy. Teaching Public Relations Monograph, 89, 1-4.

Wang, X. (2013). The role of attitude functions, efficacy, anticipated emotions, and relationship status on college students’ condom use intentions. Journal of Sex Research. 50, 704-714. [3.5]

Wang, X. (2013). Negotiating safer sex: A detailed analysis of attitude functions, anticipated emotions, relationship status, and gender. Psychology and Health, 28, 800-817. [3.0].

Wang, X. (2013). Applying the integrative model of behavioral prediction and attitude functions in the context of social media use while viewing mediated sports. Computers in Human Behavior, 29, 1538-1545. [4.3].

Wang, X. (2012). Combating negative blog posts and a negative incident: A case study of the “Mayday” incident between Juneyao Airlines and Qatar Airways. Public Relations Review, 38, 792-795. [2.1].

Wang, X. (2012). The role of attitude functions and self-monitoring in predicting intentions to register as organ donors and to discuss organ donation with family. Communication Research, 39, 26-47. [3.8].

Wang, X., & McClung, S. R. (2012). The immorality of illegal downloading: The role of anticipated guilt and general anticipated emotions. Computers in Human Behavior, 28, 153-159.  [4.3].

Wang, X. (2011). The role of anticipated guilt in intentions to register as organ donors and to discuss organ donation with family. Health Communication, 26, 683-690. [2.0]

Wang, X., & McClung, S. R. (2011). Toward a detailed understanding of illegal digital downloading intentions: An extended theory of planned behavior approach. New Media & Society, 13, 663-677. [5.0]

Wang, X. (2011). The role of anticipated negative emotions and past behavior in individuals’ physical activity intentions and behaviors. Psychology of Sport & Exercise, 12, 300-305. [3.1]

Wang, X. (2010). Entertainment, education, or propaganda? A longitudinal analysis of China Central Television’s Spring Festival Galas. Journal of Broadcasting & Electronic Media, 54, 391-406. [2.5]

Bresnahan, M. J., Guan, X., Smith, S. W., Wang, X., & Edmundson, J. Z. (2010). Cultures of the soul: The spiritual beliefs about organ donation in China and the United States. Chinese Journal of Communication, 3, 133-146. [0.6].

Wang, X. (2010). More than just anorexia and steroid abuse: Effects of media exposure on attitudes toward body image and self-efficacy. Atlantic Journal of Communication, 18, 50-62.

Wang, X. (2009). Integrating the theory of planned behavior and attitude functions: Implications for health campaign design. Health Communication, 24, 426-434. [2.0]

Bresnahan, M. J., Guan, X., Wang, X., & Mou, Y. (2008). The culture of the body: Attitudes toward organ donation in China and the US. Chinese Journal of Communication, 1, 181-195. [0.6]

Wang, X., & Arpan, L. M. (2008). Effects of race and ethnic identity on audience’s evaluation of HIV public service announcements. Howard Journal of Communications, 19, 44-63.

Wang, X. (2007). For the good of public health or for political propaganda? People’s Daily’s coverage of the Severe Acute Respiratory Syndrome Epidemic. China Media Research, 3(3), 25-32.