Woody Wade
Adjunct Faculty of Future Foresight and Planning
Business and Management Department
RIT Dubai
Woody Wade
Adjunct Faculty of Future Foresight and Planning
Business and Management Department
RIT Dubai
Currently Teaching
PROF-732
Scenario Development and Analysis
3 Credits
The development and analysis of realistic future scenarios provides an organization with a useful and pragmatic framework for making better, more flexible decisions concerning its own strategy or longer-term development issues, as well as, in some instances, shorter-range operational or market-oriented questions. While most business organizations carry out some kind of strategic planning, those that include a futures component in the process gain a decided advantage, as they will have considered alternative future landscapes rather than basing their plan on the assumption that one particular future will materialize. This approach involves not only understanding a range of outcomes that might plausibly develop a given strategic environment, but also, using this vision to formulate resilient strategies and bring about organizational alignment and buy-in. In this course, students will learn the methodology for building future scenarios and will apply them to real-life examples in order to develop a portfolio of realistic scenarios for a specific organization or industry.