Victor Perotti

Victor Perotti

Professor
Saunders College of Business
Department of MIS, Marketing and Analytics

2021 Submissions

Invited Article/Publication

Lambie, A., Tuten, T., & Perotti, V. (2021). To Share or Not to Share? Branded Content Sharing in Twitter. Atlantic Marketing Journal. . .

2019 Submissions

Invited Keynote/Presentation

Wu, K., Yu, Y., Perotti, V., & Xu, C. (2019). Finding the Next Unicorn Using Social Network Analysis. Conference on Intelligent Information Retrieval in Accounting and Finance.

Invited Article/Publication

Tuten, T., & Perotti, V. (2019). Lies, Brands, and Social Media. Qualitative Market Research - An International Journal. . .

2017 Submissions

Invited Keynote/Presentation

Reynolds, P., Ettlie, J., & Perotti, V. (2017). First movers versus Followers in B-Corporations. PDMA research symposium.

2016 Submissions

Full Length Book

(2016). Diversity in Deaf Dducation. Kelly, R., Quagliata, A., DeMartino, R., & Perotti, V.

Book Chapter

(2016). 21st century deaf workers: Going beyond just employed to career growth and entrepreneurship.. Diversity in Deaf Dducation. 473–505. Kelly, R., Quagliata, A., DeMartino, R., & Perotti, V.

2015 Submissions

Full Length Book

(2015). 21st century deaf workers: Going beyond just employed to career growth and entrepreneurship in Diversity in deaf education. Kelly, R., Quagliata, A., DeMartino, R., & Perotti, V.

Book Chapter

(2015). . 21st century deaf workers: Going beyond just employed to career growth and entrepreneurship in Diversity in deaf education. Kelly, R., Quagliata, A., DeMartino, R., & Perotti, V.

Published Conference Proceedings

Yu, Y., & Perotti, V. (2015). Startup Tribes: social network ties that support success in new firms. AMCIS.

Perotti, V., (2015). Startup Tribes: social network ties that support success in new firms. AMCIS.. AMCIS 2015.

2014 Submissions

Published Conference Proceedings

Kelly, R., Quagliata, A., DeMartino, R., & Perotti, V. (2014). Deaf Workers: Educated and Employed, but Limited in Career Growth. International Congress on the Education of the Deaf.

Invited Keynote/Presentation

Perotti, V., (2014). Are Disciplines Too Specialized?. Kern Symposium.

2013 Submissions

Invited Keynote/Presentation

Perotti, V., (2013). Open Access Panel. International Open Access Week.

Perotti, V., (2013). Social Media, Now What. RIT Student Affairs Directors meeting.

Perotti, V., (2013). Collaborating with Business and Liberal Arts. 2013 Kern Symposium.

Perotti, V., & Hansen, S. (2013). Managing Networks: Some of these friends are not like the others. Saunders College Alumni Podcast.

Perotti, V., (2013). Social Media Briefing. Saunders College Deans Advisory Council.

Invited Article/Publication

Hickerson, A., & Perotti, V. (2013). "Rise above the crowd": A quasi-experiment in journalistic event coverage using mobile phones and billboards. Journal of Digital and Media Literacy. . .

2012 Submissions

Published Conference Proceedings

Hickerson, A., & Perotti, V. (2012). Rise Above the Crowd: A Quasi-Experiment in Journalistic Event Coverage Using Mobile Phones and Billboards. 2012 ICA Mobile Preconference Workshop.

Invited Keynote/Presentation

Perotti, V., (2012). Digital Entrepreneurship. RIT 2012 Entrepreneurs Conference.

Johanson, M., Mandell, H., & Perotti, V. (2012). Big Bird in the Classroom: How Twitter and Other Social Media Can Improve Learning. RIT Faculty Institute on Teaching and Learning 2012.

Invited Article/Publication

Hair, N., Wetsch, L., Hull, C., Perotti, V., & Hung, Y. (2012). MARKET ORIENTATION IN DIGITAL ENTREPRENEURSHIP: ADVANTAGES AND CHALLENGES IN A WEB 2.0 NETWORKED WORLD. International Journal of Innovation and Technology Management. . .

O'Neil, B., Perotti, V., Tu, Q., & Ward, J. (2012). Expanding on Innovation. BizEd Magazine. XI. 48-50.

2011 Submissions

Published Conference Proceedings

Perotti, V., & Hair, N. (2011). User Experience in Online Social Networks. 2011 Hawaiian International Conference on Systems Science (HICSS).

DeMartino, R., Atkins, S., Boehner, R., & Perotti, V. (2011). Entrepreneurship And The Disability Community: An Exploratory Study On The Deaf And Hard Of Hearing Community. Babson College Entrepreneurship Research Conference.

Invited Keynote/Presentation

Hickerson, A., & Perotti, V. (2011). "Rise Above the Crowd": A Quasi-Experiment in Journalistic Event Coverage Using Mobile Phones and Billboards. 2012 ICA Mobile Preconference Workshop.

Kidder, D., & Perotti, V. (2011). Making Money from the Web: Digital Entrepreneurship. RIT 2011 Entrepreneurship Conference Presentation.

Perotti, V., & Hair, N. (2011). User Perception of Value in Online Social Networks. 2011 International Colloquium in Relationship Marketing.

DeMartino, R., Atkins, S., Barbato, R., & Perotti, V. (2011). Entrepreneurship And The Disability Community: An Exploratory Study On The Deaf And Hard Of Hearing Community. Babson College Entrepreneurship Research Conference.

Perotti, V., (2011). Social Media Brown Bag. RIT Controllers Office Lunch Series.

2010 Submissions

Published Conference Proceedings

Shenoy, N., Yuksel, M., Gupta, A., Kar, K., & Perotti, V. (2010). RAIDER: Responsive Architecture for Inter-Domain Economics and Routing. 2011 IEEE GlobeComm Conference.

Invited Keynote/Presentation

Perotti, V., & Hair, N. (2010). Social Media Ubiquity. 2010 RIT Social Media and Communication Symposium (SMACS).

2009 Submissions

Full Length Book

(2009). Need title of the book, newsletter or source. Perotti, V., & Badesha, S.

Book Chapter

(2009). New York State Center for Services Innovation. Need title of the book, newsletter or source. Perotti, V., & Badesha, S.

Invited Keynote/Presentation

Shenoy, N., & Perotti, V. (2009). Scalable Network Architecture. FIND Principal investigators meeting, NSF.

Shenoy, N., Perotti, V., Rea, ., & Yuksel, . (2009). Choice, Clouds and Contracts. NSF Future Internet Summit, NSF.

2008 Submissions

Published Conference Proceedings

Ciufo, M., Hair, N., Perotti, V., & Clark, M. (2008). Exploring Brand Equity Through Virtual Brand Communities: A Proposed Research Agenda. International Colloquium in Relationship Marketing.

Hair, N., Hull, C., Hung, Y., Perotti, V., & DeMartino, R. (2008). Market Orientation in Digital Entrepreneurship: The Role of Electronic Community. 11th McGill International Entrepreneurship Conference.

Invited Keynote/Presentation

Ciufo, M., Hair, N., Perotti, V., & Clark, M. (2008). Exploring Brand Equity Through Virtual Brand Communities: A Proposed Research Agenda. International Colloquium in Relationship Marketing.

2007 Submissions

Published Conference Proceedings

Perotti, V., Pray, T., & Wilson, D. (2007). Modeling Outsourcing and Strategy Alignment into a Business Game. Developments in Business Simulation & Experiential Exercises.

Invited Keynote/Presentation

DeMartino, R., & Perotti, V. (2007). Developing an Experiential Entrepreneurship Program in Digital Industries and New Media. NCIIA 11th Annual Meeting.

Shenoy, N., & Perotti, V. (2007). SGER: Switched Internet. FIND Principal investigators meeting, NSF.

Invited Article/Publication

Reid, D., Aybar, B., Perotti, V., & Mergen, E. (2007). Analysis of Attitudes of Turkish Citizens towards the Effect of European Union Membership on the Economic, Political and Cultural Environment. Turkish Studies. 8. 329-348.

Hull, C., Hung, Y., Hair, N., Perotti, V., & DeMartino, R. (2007). Taking Advantage of Digital Opportunities: A Typology of Digital Entrepreneurship. International Journal of Networking and Virtual Organisations. . .

2006 Submissions

Published Conference Proceedings

Perotti, V., (2006). TOWARDS A MASSIVE MULTIPLAYER ONLINE BUSINESS SIMULATION. Developments in Business Simulation and Experiential Learning,.

Hull, C., Hung, Y., Hair, N., Perotti, V., & DeMartino, R. (2006). Digital Entrepreneurship. EDGE.

2005 Submissions

Invited Article/Publication

Ettlie, J., Perotti, V., Joseph, D., & Cottelleer, M. (2005). Strategic Predictors of Successful Enterprise System Deployment. International Journal of Operations and Production Management. 25. 953-972.

Sorce, P., Perotti, V., & Widrick, S. (2005). Attitude and age differences in online buying. International Journal of Retail and Distribution Management. 33. 122-132.

2004 Submissions

Full Length Book

(2004). The Social and Cognitive Impacts of e-Commerce on Modern Organizations. Sorce, P., Perotti, P., & Widrick, S.

Book Chapter

(2004). Online Shopping For Positive and Negative Reinforcement Products. The Social and Cognitive Impacts of e-Commerce on Modern Organizations. Sorce, P., Perotti, P., & Widrick, S.

Published Conference Proceedings

Reid, D., Horejsi, B., & Perotti, V. (2004). Global Business: Coping with Uncertainty -- Analysis of Attitudes of Czech Citizens toward the Effect of EU Membership on the Business Climate. Proceedings title needed.

2003 Submissions

Full Length Book

(2003). Computing Information Technology: The Human Side. Perotti, V.,

Book Chapter

(2003). Techniques for Visualizing Website Usage Patterns with An Adaptive Neural Network. Computing Information Technology: The Human Side. 35-40. Perotti, V.,

Invited Article/Publication

Perotti, V., Sorce, P., & Widrick, S. (2003). An Exploratory Study of Operant Conditioning as a Predictor of Online Product Selection. Journal of Electronic Commerce in Organizations. 1. 42-54.

2002 Submissions

Published Conference Proceedings

Sorce, P., Perotti, V., & Widrick, S. (2002). Predicting Internet Shopping Behavior as a Function of Positive and Negative Reinforcement. AMA Conference.

Perotti, V., & Kiran, R. (2002). An Adaptive Neural Network for Understanding Website Usage Patterns. Information Resources Management Association 2002 Meeting.

Perotti, V., & Pray, T. (2002). New Product Development Simulations-Challenging Questions and Tough Modeling Issues. The Association for Business simulation and Experiential Learning 2002 Conference.

Full Patent

(2002). A Method and System For Visualization of Web Usage Patterns..

Invited Article/Publication

Perotti, V., & Pray, T. (2002). Integrating Visualization into the Modeling of Business Simulations. Simulation & Gaming. 33. 409-424.

2001 Submissions

Published Conference Proceedings

Perotti, V., & Burke, A. (2001). Visualization of Usage Patterns for Web Personalization. Information Resources Management Association 2001 Meeting.

2000 Submissions

Full Length Book

(2000). Educational Innovations in Economics and Business V: Business Education for the Changing Workplace. Perotti, V., Sorce, P., & Isselhardt, B.

Book Chapter

(2000). A problem based learning approach to business software skills. Educational Innovations in Economics and Business V: Business Education for the Changing Workplace. Perotti, V., Sorce, P., & Isselhardt, B.

Published Conference Proceedings

Perotti, V., & Perotti, V. (2000). Recruiting the Best In These Very Tough Times: A Study of Behaviors Preferred By High Achieving MIS Graduates. Information Resources Management Association 2000 Meeting.

Perotti, V., & Pray, T. (2000). Visual Modeling of Business Simulations. The Association for Business Simulation and Experiential Learning 2000 conference.

1999 Submissions

Invited Article/Publication

Todd, J., & Perotti, V. (1999). The visual perception of surface orientation from optical motion. Perception and Psychophysics. 61. 1577.

1998 Submissions

Published Conference Proceedings

Perotti, V., (1998). A problem-based learning approach to business software skills. The Fifth Conference of Educational Innovations in Economics and business.

Perotti, V., & Perotti, V. (1998). Exploring the impact of technological convergence on business communication and business communication education. Sixty-third Annual Convention of the Association for Business Communication. November 12, 1998.

Invited Article/Publication

Perotti, V., Todd, J., Lappin, J., & Phillips, F. (1998). The perception of surface curvature from optical motion. Perception and Psychophysics. 60. 377.

Tittle, J., Norman, J., Perotti, V., & Phillips, F. (1998). The perception of scale-dependent and scale-independent surface structure from binocular disparity, texture and shading. Perception. 27. 147.

1997 Submissions

Invited Article/Publication

Tittle, J., Perotti, V., & Norman, J. (1997). Integration of binocular stereopsis and structure from motion in the discrimination of noisy surfaces. Journal of Experimental Psychology: Human Perception and Performance. 23. 1035.

Tittle, J., & Perotti, V. (1997). The perception of shape and curvedness from binocular stereopsis and structure from motion. Perception and Psychophysics. 59. 1167.

1996 Submissions

Invited Article/Publication

Norman, J., Todd, J., Perotti, V., & Tittle, J. (1996). The visual perception of 3-D length. Journal of Experimental Psychology: Human Perception and Performance. 22. 173.

Perotti, V., Todd, J., & Norman, J. (1996). The visual perception of rigid motion from constant flow fields. Perception and Psychophysics. 58. 666.

1995 Submissions

Invited Article/Publication

Tittle, J., Todd, J., Perotti, V., & Norman, J. (1995). Systematic distortion of perceived three-dimensional structure from motion and binocular stereopsis. Journal of Experimental Psychology: Human Perception and Performance. 21. 663.

1994 Submissions

Published Conference Proceedings

Perotti, V., (1994). Perception of 3D form from instantaneous flow components. Meeting of the Association for Research in Vision and Ophthalmology.