Nanxi Yu

Nanxi Yu headshot.

Nanxi Yu

Little Biters Clips

Context: With various graphics and the hair band graphic eyebrows, the Little Biters Clips express emotional connections to people who play with them.

Problem: To create a universal toy primarily fabricated from wood.

Solution: In order to design a universal toy, I came up with simple animal clips which are connected using common elastic hair bands.

Brand Strategy: The Little Biters Clips come in set of five. Serving many utilitarian functions, these clips can be placed in many locations such as snack bags, handbags or hair.