Production Company: Areaware
James Paulius, inspired by Habitat 67, a housing complex and pavilion designed by Moshe Safdie for the 1967 World's Fair in Montreal, Canada, designed Blockitecture Series 1: Brutalism (RIT's architectural style) and was awarded first place in the RR Metaproject 03 design competition.
Blockitecture is toy that allows users to enhance their understanding of physical laws by using their creative and imaginative processes. Hexagonal blocks nest together in various formations, allowing them to counterbalance each other and create unique cantilevers found in modem and contemporary architecture. Using simple geometry and clean aesthetics, Blockitecture can be used by people of all ages and passed down through the generations.
Following Metaproject 03, Blockitecture has evolved into a series of products including Parkland, Brutalism, Deco, Factory, Habitat, and Garden City Blockitecture is sold as individual components, or as bundles of sets which work together so you can build the world you want to see.
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