David Long
Director of RIT MAGIC Center
David Long
Director of RIT MAGIC Center
Education
BS, University of Texas at Austin; MS, University of Rochester; Ph.D., Rochester Institute of Technology
Bio
David Long is Director of the RIT Center for Media, Arts, Games, Interaction & Creativity (MAGIC) and MAGIC Spell Studios. MAGIC is a university-wide research and development laboratory and a commercial production studio that assists in efforts to bring digital media creations up to marketplace standards and commercialization.
Long joined the faculty of the School of Film and Animation at Rochester Institute of Technology in 2007, where he also serves as an Associate Professor for the motion picture science program. His research interests at RIT include engineering multispectral video capture and display systems, studying variability in human color vision for artistic applications, and modeling sensory perception of motion media.
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In the News
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November 6, 2023
Pixel Art Conjures Nostalgia For A Screen Experience That Didn’t Exist
Science Friday talks to David Long, director of the MAGIC Center, about how CRT televisions display color.
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July 28, 2023
MAGIC Center partnership with Foundry creates interdisciplinary research opportunities for students
RIT’s MAGIC Center and MAGIC Spell Studios has formed a partnership with Foundry, a Rochester-based company whose mission is to empower institutional miners, staking customers, and blockchain entrepreneurs with the tools they need.
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February 1, 2023
Multidisciplinary center spurs creativity
The crown jewel of RIT’s Center for Media, Arts, Games, Interaction & Creativity, MAGIC Spell Studios brings together the university’s academic strengths in game design and development, film and animation, and digital media, with a commercialization focus that provides Hollywood-scale virtual production experiences for students and clients.
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June 27, 2023
Long gives keynote at media technology conference
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June 4, 2021
Long keynotes SMPTE conference