What We Do

The RIT Printing Applications Lab (PAL) is among the world’s foremost centers of applied research and innovation for the printing industry.


Two people looking at pieces of paper depicting data about colors.

Applied research

We facilitate print-production modernization efforts with services that include value-stream mapping, workflow automation, and machine-vision quality inspection.

A person working with printer equipment.

Print technology selection

We design and execute experiments to support selection of printing technology and equipment, including performance evaluation and robustness testing.

A person inspecting a machine.

Quality assurance (QA)

We create custom QA programs for companies and government organizations. We set target values and tolerances, metrology practices, and data reporting methods.

A person working on the ink certification process.

Print certification

We develop certification programs for organizations that are based on relevant national and international standards.

Several lab machines in a room.

Independent lab services

We serve as an extension to our clients’ existing lab capabilities, providing custom-ink formulation, media testing, ink-adhesion testing, and facility qualification.   

A person working with HP Indigo Media Certification equipment.

Certified HP partner

We are an official partner of HP. We are one of three labs worldwide that offer the HP Indigo Media Certification Program and certified HP PANTONE ink-mixing.