Assessment, Technology, and Communications
Integrated expertise. Coordinated support. Student-centered results.
Data, technology, and communications expertise for Student Affairs.
ATC brings together data, technology, and communications expertise to support every department in Student Affairs and, through that work, every RIT student. Because our teams work side by side, we deliver coordinated support at scale. We also stay close enough to your work to understand your goals, your audience, and your context.
We connect Student Affairs to university-wide systems, platforms, and standards, so departments can focus on their programs and services while we handle the specialized work that supports success.
How We Fit
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University level: Enterprise infrastructure and platforms
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Division level: Specialized leadership and services shared across Student Affairs
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Department level: Program and subject-matter ownership
Every student, every touchpoint: From the surveys that capture student experience, to the systems that support health, involvement, and success, to the messages that reach every student, ATC's work spans the full student journey.
Meet Our Teams
Three teams, one coordinated approach. Each team brings its own expertise, and our work is designed to connect.
Data, Analytics & Planning
Evaluation strategy and support, division-wide and university-wide student surveys, and data consultation and analytics that reflect the full student population and provide practical insight for planning and decision-making.
Marketing & Communications
Strategy, storytelling, and channels for all-student and division-wide communications, including newsletters, web, digital screens, and social media, so every student gets clear, consistent, and timely information.
Systems & Business Analysis
Administration, integration, and improvement of the student-facing and operational platforms that power Student Affairs.
Benefits of Working Together
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One partner, not three handoffs
Departments bring a need to ATC, and we pull in the right expertise without making you navigate separate offices.
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Data, systems, and messaging that line up
Insights shape communications, platforms deliver them, and results feed back into planning.
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Coherence across the division
We bring coherence to data, systems, and brand identity across the division while honoring each department's distinct practices, reducing duplication and confusion.
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Faster, smarter delivery
Working side by side means problems are solved across disciplines from the start.
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Specialized expertise, practical solutions
We stay current with industry standards and applicable regulations and work closely with departments to understand their needs. Together, we develop solutions that advance departmental goals and align with university expectations.
Our Work in Action
For example, a department may want to make a required step easier for students. Data, Analytics & Planning helps identify how widespread the issue is and what success looks like. Systems & Business Analysis builds and automates the process in the student portal, while Marketing & Communications creates clear, helpful messages explaining what students need to do and why and identifies the best places to share them. Together, the teams coordinate timing, consider how changes affect related services, and review results to improve the process.
Work With Us
Whether you know which team you’d like to work with or you’re not quite sure what you need, submitting a request through the SA Service Portal is always the best first step. Tell us as much as you can about your needs and goals. We’ll review your request, bring the right team members to the conversation, and work with you to build a solution that meets your goals.
