The university’s web presence is a primary gateway to information about and access to the university.

Maintaining both the consistency of the RIT brand and the quality of the user experience throughout RIT’s digital environment requires a consistent application of standards and guidelines. The university has developed web standards to extend the continuity of RIT’s brand identity in online spaces, and to ensure consistency in the web environment regarding security, scalability, user experience, accessibility, and the use and implementation of current technology.

Questions regarding RIT’s web presence or these web standards can be sent to