Experts Guide

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Entrepreneurship

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Bob Barbato
Professor of Management

Fields of Expertise:
Business > Business Ethics
Business > Entrepreneurship
Business > Retail Sales


Dept/Division: E. Philip Saunders College of Business
E-Mail: rjbbbu@rit.edu
News Contact: Marcia Morphy, mpmuns@rit.edu, 585-475-4951
Website: http://saunders.rit.edu/directory/facstaff/28


Bob Barbato is professor of management in RIT’s E. Philip Saunders College of Business. His primary teaching and research interests are in the areas of business ethics, entrepreneurship and organizational behavior.

In addition to his teaching responsibilities, Barbato has taught or lectured in Kosovo, Dubai, Saudi Arabia, the Czech Republic, Hungary, South Korea, Ethiopia and England.

In 1987, Barbato opened USA Baby in Rochester, a children's furniture retail store, which he sold in 1995. He was also the owner of Don’s Original at Sea Breeze, a fast food restaurant, until 1991, and Don’s Original at Charlotte until 1987. In 1991, Barbato was elected to the Brighton Town Council. He was re-elected in 1995 and served until 1999.

A native of Rochester, Barbato graduated from McQuaid Jesuit High School in 1968. He received a B.A. in mathematics from Le Moyne College in 1972 and a Ph.D. in management from Michigan State University in 1979.


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Richard DeMartino
Director, Albert J. Simone Center for Innovation and Entrepreneurship

Fields of Expertise:
Business > Entrepreneurship
Business > International Business
Business > Management


Dept/Division: E. Philip Saunders College of Business
E-Mail: rdemartino@saunders.rit.edu
News Contact: Marcia Morphy, mpmuns@rit.edu, 585-475-4951
Website: http://saunders.rit.edu/directory/facstaff/30


Richard DeMartino holds the Albert J. Simone Endowed Chair for Innovation and Entrepreneurship at RIT and is the director of the Albert J. Simone Center for Innovation and Entrepreneurship, a multidisciplinary effort to study and promote entrepreneurship in the RIT community.

DeMartino’s research interests include Entrepreneurial Motivations,Technology and Commercialization and Small Business Growth.More recently he has conducted research on the entrepreneurial motivations of the deaf community, in conjunction with RIT's National Technical Institute for the Deaf.

His innovations include collaborative efforts founding and administering the Saunders College of Business Summer Start Program, the Technology Commercialization Clinic, the Small Business Strategic Growth Program and the Digital Entrepreneurship Program.

His articles have appeared in a number of journals including the Journal of Business Venturing, Journal of Small Business Management, and the Journal of Innovation and Product Management.

Prior to his doctoral studies, DeMartino worked in industry as a foreign currency, bond and risk trader. He continues to consult in economic development and technology-related new business ventures.

DeMartino has taught at the McIntire School of Commerce, University of Virginia, and at the Virginia Commonwealth University.

He earned his bachelor's at Roanoke College and his master's and Ph.D. at the University of Virginia.


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Neil Hair
Associate Professor of Marketing

Fields of Expertise:
Business > Business Ethics
Business > Entrepreneurship
Business > International Business
Business > Marketing
Business > Technology Management


Dept/Division: E. Philip Saunders College of Business
E-Mail: nhair@saunders.rit.edu
News Contact: Marcia Morphy, mpmuns@rit.edu, 585-475-4951
Website: http://saunders.rit.edu/directory/facstaff/230


Dr. Neil Hair is associate professor of marketing in the E. Philip Saunders College of Business. Areas of expertise include electronic commerce, ethics, international marketing and social entrepreneurship.

Recent projects include understanding perceptions of advertising and customer value in popular online social networks such as Twitter and Facebook, personal branding in virtual space, virtual ethnography in popular worlds such as Second Life, and global studies on social media use for collaboration and innovation looking at more than 100 of the worlds thought leaders operating in this space.

Hair is the recipient of RIT's Richard and Virginia Eisenhart Provost's Award for Excellence in Teaching in 2006, the Exemplary Online Faculty Award in 2008 and the 2012-13 Eisenhart Award for Outstanding Teaching.

Hair hails from the U.K. and holds Chartered Marketer Status from the Chartered Institute of Marketing, a Ph.D. from Cranfield as well as degrees from Sheffield and Cardiff Business Schools.


thumbnail Clyde Hull
Assistant Professor of Management

Fields of Expertise:
Business > Business Ethics
Business > Entrepreneurship
Business > Management
Business > Technology Management


Dept/Division: E. Philip Saunders College of Business
E-Mail: chull@cob.rit.edu
News Contact: Marcia Morphy, mpmuns@rit.edu, 585-475-4951
Website: http://www.cob.rit.edu/directory/bio.html?eid=55


Clyde Hull is an assistant professor in the College of Business where he teaches classes in Strategy and Innovation and Technology Management at the undergraduate and graduate levels.

His research interests include innovation, commercialization, new product development in high-technology settings, new process implementation, business and corporate strategy, corporate social responsibility, corporate renewal and entrepreneurship, the effects of ecologically-friendly "green" strategies on firm performance, and global strategy formulation.

He has served as a strategy consultant and a high-technology consultant domestically and internationally for established high-technology firms, those in the pre-IPO stage, and start-ups.

Hull has delivered invited presentations on the topics of entrepreneurship, corporate entrepreneurship, strategic management, business ethics, and ethics in a high-technology environment in Singapore, Germany and the United States, as well as presented conferences throughout the world.

Hull earned his BA degree in philosophy from Yale University and his MBA and Ph.D. degrees from Indiana University.


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Victor Perotti
Associate Professor of Management Information Systems

Fields of Expertise:
Business > Entrepreneurship
Business > Management Info Systems
Computing > Internet Issues


Dept/Division: E. Philip Saunders College of Business
E-Mail: vperotti@saunders.rit.edu
News Contact: Marcia Morphy, mpmuns@rit.edu, 585-475-4951
Website: http://www.rit.edu/~vjpbbu/


Victor Perotti is an expert and consultant on the business implications of new technologies including: digital business, digital entrepreneurship, Web 2.0, ecommerce, Web business models and mobile work. His most recent research examines social networks (especially Facebook.com), social computing, Clean Slate Internet approaches, mobile collaboration, digital entrepreneurship, electronic communities and video game business models.

He currently leads the Digital Business initiative at RIT.

Perotti is an accomplished communicator and educator, and was awarded RIT’s highest honors for teaching: the Richard and Virginia Eisenhart Provost’s Award for Excellence in Teaching (2000) and the Eisenhart Award for Outstanding Teaching (2004). His professional speaking engagements include academic conferences, small group meetings and large auditorium lectures.

Before joining RIT, Perotti completed Masters Degrees in Computer Science (1990) and Cognitive Psychology (1994) as well as a Ph.D. in Cognitive Psychology (1997), all at Ohio State University. His doctoral thesis examined the visual perception of 3-D structure from motion information.

Perotti’s consulting work has ranged from conducting advanced business simulation experiences at Harris R.F. to business plan development for pre-seed video game companies to creating multimedia software for David Bowie’s “Jump” CD-ROM.


thumbnail Sandra Rothenberg
Associate Professor, Management

Fields of Expertise:
Business > Business Ethics
Business > Entrepreneurship
Business > International Business
Business > Management
Sustainability > Sustainability Research and Education


Dept/Division: E. Philip Saunders College of Business
E-Mail: srothenberg@saunders.rit.edu
News Contact: Marcia Morphy, mpmuns@rit.edu, 585-475-4951
Website: http://saunders.rit.edu/directory/facstaff/32


Sandra Rothenberg is an associate professor of management and the director of the Saunders College Institute for Business Ethics and Social Responsibility. She teaches organizational behavior and business, government and society. She is also a research affiliate with the Printing Industry Center at RIT, the International Motor Vehicle Program, and the Harvard Global Environmental Assessment Program.

Her primary areas of expertise include corporate social responsibility, environmental and sustainable management, business and government relations and business ethics.

Rothenberg’s research primarily focuses on corporate environmental strategy and management, lean manufacturing and environmental performance, government regulation and technical innovation, international environmental management, worker participation and environmental activism within firms.

Rothenberg earned her bachelor’s degree in bioengineering from Syracuse University (1990), her masters in technology and policy from Massachusetts Institute of Technology (1992) and Ph.D. in organization studies from MIT’s Sloan School of Management (1999).