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A ‘New York State of Mind’ — RIT style

The moment the RIT party landed at LaGuardia last week, we were instantly transformed into a “New York state of mind.” The RIT Alumni Association set up several days of events in New York City and it was a whirlwind of activity that captured the spirit of the 7,100 alumni who live and work in more »

Categories: Alumni, PR musings, Social media, University Magazine Comments Off

Wanted: Opinionated people

Space is set aside each Monday in our e-newsletter, News & Events Daily, for a “Viewpoints” opinion essay, and we ran one this week. The only problem: It was the first one we had run in more than three months! Three months! That’s kind of hard to believe at this place of more than 17,000 more »

Categories: Inside N&E, News & Events Daily, PR tips Comments Off

Kodak’s story: Front row to a sea change

Eleven years have passed, but I remember the moment with remarkable clarity. Seated across from Bill DuBois, then RIT’s chair of photographic arts, I listened as he requested support from University News to publicize a new initiative. I didn’t know it at the time, but I was witnessing the introduction of a sea change. “Paul,” more »

Categories: Photography, Students, University Magazine Comments Off

Exciting speakers, candid conversations mark annual King event at RIT

RIT has hosted some exciting speakers for its annual Expressions of King’s Legacy Celebration—from Alvin F. Poussaint and Nikki Giovanni to Orlando Patterson, from T. Leon Williams and Peter Jemison to Calvin Mackie. This year’s program, featuring Professor Cornel West, is a milestone, marking not only the 30-year anniversary of RIT celebrating Martin Luther King more »

Categories: Campus life, Events Comments Off

Under the Hood returns

An exuberant Happy New Year to the RIT community! My New Year’s resolution is to make 2012 a year of action (which I kicked off by skiing for the first time!), so it’s fitting that I am bringing back my Under the Hood blog series for the rest of this academic year. Thank you, my more »

Categories: Campus life, PR musings, Under the Hood Comments Off

Beautiful Solutions: Brought to you by RIT

RIT is in the living rooms of 2.4 million households in Washington, D.C. It started last week with a 30-second commercial on ABC’s Good Morning America. With that, the university officially began a new national branding effort with a pilot campaign in the nation’s 8th largest TV market. The six-week D.C. campaign includes TV spots more »

Categories: Alumni, Branding, PR musings Comments Off
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