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Media Arts and Technology MS degree

Christine Heusner, Graduate Director
(585) 475-4627, cxhppr@rit.edu

Program overview

The master of science degree in media arts and technology is a one-year applied science and technology program concluding with a capstone project. Students develop relevant knowledge and skills with a technical emphasis and business-oriented approach. Students will recognize new ways for operating and identifying emerging technologies to meet and exceed evolving market demands, and for becoming leaders in the improvements of cross-media products and processes. The program provides students with the ability to create meaningful and measurable changes in graphic communications through applied cross-media initiatives. The required capstone project allows students to develop and demonstrate in-depth knowledge in a specific topic area. Led by senior faculty, the capstone project is designed to prepare students to be innovators in the rapidly evolving media landscape.

The curriculum concentrates on the latest technologies, which allow students to employ knowledge of print, web, mobile, and social media workflows to solve communication problems. The course work investigates strategies, processes, and technologies relating to publishing, graphic communications, print, and media. The diverse expertise of the faculty ensure a breadth of relevant experience while educating students on issues and trends across the graphic communications field. The School of Media Sciences strives to be on the leading edge of graphic communications and give students the opportunity to address real world problems within the industry. This program aims to create a collaborative environment where students combine course work with access to faculty expertise, staff support, and extensive facilities to extend their current knowledge base.

Plan of study

The program is two semesters, 30 credit hours of study, and culminates in a capstone project.

Electives

The program encourages cross-disciplinary and interdepartmental collaboration. Students may choose elective courses from a variety of courses offered in the School of Media Sciences or with other graduate departments and programs at RIT.

Capstone project

The capstone project requires students to develop and demonstrate extensive knowledge on a specific topic related to graphic communications. Students complete original work in the form of a number of methodologies, including experiments, comprehensive case studies, surveys, focus groups, and research analysis. Outcomes from this experience include innovation of a process, recognizing unmet customer needs, solving cross-media issues, and/or identifying resources required for business transformation or business solutions.

Curriculum

Media arts and technology, MS degree, typical course sequence

Course Sem. Cr. Hrs.
First Year
PPRT-642 Industry Issues and Trends 3
PPRT-743 Perspectives on Contemporary Publishing 3
PPRT-731 Digital Content Management 3
PPRT-603 Operations Management in the Graphic Arts 3
PPRT-703 Cross Media Workflow 3
PPRT-721 Implementing Media Business Change 3
PPRT-746, 747 Capstone I, II 6
  Free Electives 6
Total Semester Credit Hours 30

 

Admission requirements

To be considered for admission to the MS program in media arts and technology, candidates must fulfill the following requirements:

  • Hold a baccalaureate degree (or equivalent) from an accredited college or university,
  • Have a minimum GPA of 3.0
  • Submit official transcripts (in English) of all previously completed undergraduate and graduate course work
  • Submit two letters of recommendation
  • Submit a current resume
  • Submit a personal statement
  • Complete a graduate application