Steve Brookstein, adjunct professor in the department of management, used the textbook One Size Fits None: Time for an Entrepreneurial Revolution (2025), by Alejandro Juárez Crawford and Miriam Plavin-Masterman, in his MBA course Management of Innovation during the spring 2026 semester. After positive feedback from students, Brookstein invited the authors to speak to the class.
In these videos, Brookstein speaks with author Alejandro Juárez Crawford, and a student, Meryl, reflects on what she has learned and how to apply it.