The graphic media science and technology department prepares students to excel in graphic media and communications, and to serve a broad range of industries in need of innovative thinkers and creative leaders. Through multimedia approaches, students learn to create moving graphic experiences, and are prepared to earn rewarding careers at the intersection of technology, design, and business.
Our program’s multidisciplinary curriculum explores print, web, packaging design, interactive graphics, mobile apps, functional printing, and smart media. Through a hands-on curriculum, students learn to create and manage innovative, cross-media applications, challenge creative barriers, and break into today’s interactive graphic media industry. Experiential opportunities allow students to work with new technologies and applications, preparing them for exciting and dynamic careers. Graduates of the graphic media science and technology department are helping organizations implement and manage the integration of traditional and emerging media technologies. They are well-positioned for careers as graphic media change-makers, bringing visionary expertise to production management, technology specializations, and quality assurance. Students learn-by-doing, and bring graphic projects from concept through inception and delivery. The skills earned are those sought by nearly all companies; notably, printers, brand owners, media companies, communication agencies, and technology firms.
Dedicated hands-on technology spaces to support learning and research
Paid co-op experiences provide graduates with real-world experience at major domestic and international companies
Active alumni working in industry and poised to help students and alumni in their career objectives
Intersections: The RIT Podcast, Ep. 60: When people think of printing, they think of copiers, toners, or pamphlets, but the print industry is growing and new technologies are impacting how products are developed and printed. Alumna Stephanie Fallon, publishing leader at Wayfair, talks to Cecilia Savka and Emi Knape, students in the graphic media science and technology department, about the skills needed in today’s print industry.
The practice of image sharpening has been a critical concern for practitioners since the 1930s. At that time, optically exposed film-based workflows prevailed, and a technique known as Unsharp Masking...
Innovative technologies drive commerce through their ability to enable applications that enhance existing markets and create new ones. These new technologies represent fertile ground for researchers...
Three Way Comparison of Selected Substrates Used in Wine Labels
Sanjana Babu, a student in the graphic media and science MS degree, presented her thesis, “Three-Way Comparison of Selected Substrates Used in Wine Labels: Wood-based Paper, Synthetic Paper and Stone...
At the core of the interdisciplinary media arts and technology BS program is a balance of the creative, business, and technical aspects of graphic communication. The course of study allows you to explore educational areas within and outside the program — including ample chances to connect with industry — to provide a thorough experience that prepares you for a world of possibilities.
In this media arts degree, you'll become a graphic communication professional who serves the robust marketing communications, publishing, and packaging graphics industries by creating and producing integrated media across a range of platforms.
The STEM-based Master of Science degree in Print and Graphic Media Science is offered by the Department of Graphic Media Science and Technology. It offers students seeking an advanced degree the opportunity to join a community of learners and researchers in a dynamic field with robust career opportunities. This thesis-based program involves three semesters of coursework, followed by thesis work where students work together with research professors in world-class facilities. Recent thesis topics have included technology adoption, quality control, instrument and metric analysis, management topics, and process capabilities. These embrace areas such as digital printing, textile printing, color measurement, packaging and publishing as well as gravure, flexographic and lithographic printing technologies. Resulting thesis work is published and often presented at academic conferences.
Students successfully completing the MS in Print and Graphic Media Science find themselves well prepared for study at the doctoral level as well as positioned to work at management-level positions in industry.
The media arts and technology minor provides students with a five-course sampling of the media arts and technology major. After completing the required course, students may customize their selection of elective courses from diverse offerings related to media production, media architecture, media strategy, and media management.