Bruce Myers Headshot

Bruce Myers

Program Director

College of Engineering Technology
blmppr@rit.edu
585-475-5224
Office Location
GAN-1131

Bruce Myers

Program Director

College of Engineering Technology

Bio

Dr. Bruce Leigh Myers is an Associate Professor and the Administrative Chair of the School of Media Sciences at Rochester Institute of Technology. His research agenda includes user adoption and the evaluation of metrics utilized in the graphic communication industry. He serves as the Vice President-Education on the board of directors of The Technical Association of the Graphic Arts (TAGA), is an IDEAlliance certified G7 expert, and consults worldwide on the topics of color measurement, process control, and brand color control initiatives.

blmppr@rit.edu
585-475-5224
Personal Links
Personal Website
Curriculum Vitae
LinkedIn

Select Scholarship

Published Conference Proceedings
Myers, Bruce Leigh. "An Evaluation of the Effect of Instrument Geometry on Color Management for Printed Textiles." Proceedings of the Technical Association of the Graphic Arts, March 19 - 22, 2017 Houston, TX. Ed. John Seymour. Warrendale, PA: Printing Industries of America, Print.
Myers, Bruce Leigh and Shu Chang. "Metrology for 3D Printing: Assessing Methods for the Evaluation of 3D Printing Products." Proceedings of the Technical Association of the Graphic Arts (TAGA). Ed. PIA - Printing Industries of America. Warrendale, PA: PIA - Printing Industries of America, 2016. Print.
Ph.D., Bruce Leigh Myers, and Rachel Silvestrini. "An Analysis of M0 and M1 Measurement Conditions." Proceedings of the Technical Association of the Graphic Arts. Ed. Mark Bohan and John Seymour. Warrendale, PA: Printing Industries of America, 2016. Print.
Journal Paper
Myers, Bruce Leigh. "COLORIMETRIC VARIABLES UTILIZED BY U.S. INK COMPANIES." International Circular of Graphic Education and Research 9. (2017): 27-36. Print.
Myers, Bruce Leigh. "The Usage of Virtual Technologies for Contract Proofs in Commercial Printing Organizations." Visual Communications Journal 50. Spring (2014): 7-12. Print.
Myers, Bruce Leigh. "Adoption of Technologies for Contract Color Proofing in Commercial Printers." Visual Communications Journal 49. Fall (2013): 3-7. Print.

Currently Teaching

GRCS-701
Research Methods
3 Credits
This is an introductory graduate-level survey course on research design/methods and analysis. The course provides a broad overview of the process and practices of research in applied contexts. Content includes principles and techniques of research design, sampling, data collection, and analysis including the nature of evidence, types of research, defining research questions, sampling techniques, data collection, data analysis, issues concerning human subjects and research ethics, and challenges associated with conducting research in real-world contexts. The analysis component of the course provides an understanding of statistical methodology used to collect and interpret data found in research as well as how to read and interpret data collection instruments.
MAAT-399
Media Arts/Technology PT Coop
0 Credits
The Media Arts and Technology Part-time Co-op provides students with the opportunity to work in a position related to their major field of study. Co-ops are typically paid work experiences. This course is for approved co-op work that is part-time (less than 20 hours per week) only. All co-ops should fall within an RIT term (fall, spring, summer) and require permission of instructor for enrollment.
MAAT-401
Team Project
3 Credits
This course will engage students in a capstone production experience. Students will work in teams and interact with select industry clients to design, budget, and complete a multi-media project.
MAAT-498
Media Arts and Technology Internship
1 - 3 Credits
The Media Arts & Technology Internship provides students an opportunity to enhance their academic study through professional experience. Students must obtain permission of instructor and complete the Internship Permission to enroll. No more than six (6) credits of internship can be applied toward the degree.
MAAT-544
Color Management Systems
3 Credits
This course covers fundamentals of color measurement, color management system, and color reproduction technology for color matching and color image reproduction. Emphases are placed on CIE colorimetry, device calibration and characterization, and color management systems.
MAAT-599
Independent Study
1 - 6 Credits
The Independent Study in media arts and technology provides students with the means for obtaining academic credit for work and/or research on topics related to the media arts and technology curriculum but not covered in the desired breadth or depth. The student works with an instructor to establish the objectives, content, and evaluation protocol for the study.
PPRT-600
Graduate Seminar
0 Credits
This course provides students that are new to the PPRT program an opportunity to develop an understanding of the school’s research activities. The students will become more knowledgeable about the Print Media program, career options, and exit strategies including thesis, capstone and culminating experience. Relevant topics including finding an advisor, required documentation, and policies regarding program completion and Co-op, as well as school policies and procedures relating to the successful completion of the PPRT program.
PPRT-602
Tone and Color Analysis
3 Credits
This course covers fundamentals of color measurement, color management system, and color reproduction technology for color matching and color image reproduction. Emphases are placed on CIE colorimetry, device calibration and characterization, and color management systems.
PPRT-699
Print Media Grad Coop
0 Credits
The co-op will provide students with the opportunity to work in the graphic communication field. Co-ops are typically paid work experiences and can be either part-time (10-15 hrs/wk) or full-time (min 35 hrs/wk). All co-ops must fall within an RIT term (fall, spring, summer). Department permission required.
PPRT-780
Thesis Seminar
3 Credits
This course will guide and monitor the progress of graduate students in the development of their written thesis proposal as defined in the SMS Thesis Manual. Students will review their work regularly throughout the semester, with the Graduate Director, SMS faculty, and their thesis committee. Students will be guided in the refinement of their thesis topic and structuring their methodology. Students will determine their thesis committee and create their thesis timeline, outline, and proposal culminating in a formal thesis proposal defense.
PPRT-790
Thesis
6 Credits
To conduct research on a topic relevant to the graphic arts industry. Topic must be approved by a committee comprising graduate faculty and an advisor.
PPRT-799
Independent Study
1 - 6 Credits
The student will work with a faculty adviser to create a series of readings, writings, or original research that addresses a key concern in the field of graphic communications.**NOTE: Student must have a minimum 3.0 GPA **
PPRT-887
Media Sciences Grad Part-time Coop
0 Credits
The co-op will provide students with the opportunity to work in the graphic communication field. Co-ops are typically paid work experiences and can be either part-time (10-15 hrs/wk) or full-time (min 35 hrs/wk). Department permission required.
PPRT-892
Continuation of Thesis Print Media
0 Credits
This course allows the student to continue thesis research on a topic relevant to the graphic arts industry. Topic must be approved by a committee compromising graduate faculty and an adviser.

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