I watched as 6-year-old Celestin surveyed the scene around him. Clearly this kid had it made. Few visitors to the fifth annual Imagine RIT: Innovation and Creativity Festival enjoyed the privilege of Celestin’s bird’s eye perspective. Perched firmly on the shoulders of graduate student Dave Kelbe, the youngster marveled at RIT’s robotics technology as the more »
Categories: Alumni, Campus life, Events, Imagine RIT, Students No Comments
Last time, I discussed how RIT University News and others on campus use Twitter to share information and engage with followers, and I offered tips for efficient use of Twitter via lists and hashtags. (Plus, I explained why RIT isn’t @RIT. Answer: Someone else already has the username.) With nearly 4,900 followers, @RITNEWS is the more »
Categories: PR musings, Social media 5 Comments
It’s official: I’m an expert in headline writing. While I have bachelor’s degrees in English and journalism and spent three years working as a copy editor at the Democrat and Chronicle learning under the best of the best, I never really considered myself to be an expert in anything—until I was asked. My supervisor, Mike more »
Categories: PR musings, Under the Hood No Comments
Welcome to the April issue of RIT’s Athenaeum newsletter. Although the calendar shows that the academic year will be wrapped up in six short weeks, it’s obvious that there is no shortage of student activities, lectures, exhibits and campus events. And with campus news in full swing, I’m happy to share some highlights from our more »
Categories: Athenaeum, Campus life, Social media, Students 2 CommentsIn an April 12 Athenaeum story, colleague Paul Stella writes about Twitter’s use by a group of students, known as “5 RIT Students,” and others on campus. RIT University News, an early adopter of Twitter (having joined the “microblog” in summer ’08), uses Twitter daily to efficiently (quickly and concisely) share top RIT news. Twitter more »
Categories: Athenaeum, PR musings, Social media No Comments
Associated Press stylebooks, Student Spotlights and, of course, an umbrella shaped like a Samurai sword. What else could possibly kick off an exciting co-op with University News? As a fourth-year advertising & public relations and psychology double major, I’m excited about the opportunity to work full-time for the department during spring quarter. The past week became a more »
Categories: Breaking news, Campus life, PR musings, Social media, Students No Comments