Social Media and Digital Graphics

Below are examples of the RIT master brand social media icons. You may download these files and modify for your social media needs. If you require something specific, please reach out to brand@rit.edu with your request.

Sample Profile Pictures

Social media profile graphics for RIT entities should prioritize clarity, consistency, and strong brand recognition. Acceptable variations may include the RIT mark or an approved sub-brand lockup. 

In most cases, the recommended approach is to use the official RIT mark as the profile image, since the full college, division, or program name is already displayed prominently on the account page itself. This creates a clean, unified presence across platforms while reinforcing institutional identity.

Should it be necessary or desired to include the college, division, or program name within the profile image, the graphic should use the approved lockup on a white background with orange and black to maintain brand standards and readability. 

RIT lockup in an orange square

Ex. A (Square)

RIT undergraduate admissions lockup in a white square

Ex. B (Square)

RIT undergraduate admissions lockup in a orange square

Ex. C (Square)

lockup square

Ex. D (Square)

RIT Lockup in orange circle background

Ex: A (Circle)

Lockup example for social profile - circle white

Ex: C (Circle)

Lockup example for social profile - circle orange

Ex: C (Circle)

Lockup example for social profile - circle

Ex: D (Circle)

Digital Display Graphics

Digital display assets continue to play an increasingly important role in how we communicate with audiences both on campus and across digital platforms. To help support your needs, we offer a collection of customizable templates in Adobe Express, available in three versatile sizes designed to work across a variety of channels.

Whether you're creating content for Instagram, Facebook, digital signage or campus displays these formats provide a flexible foundation for consistent, on-brand messaging. Explore the examples below for inspiration and find the templates.

social media template 1

1080x1080

social media template 2

1080x1350

social media template 3

1920x1080

Cover/Header Photo

Here are example cover and header photo designs that can be used as inspiration when creating RIT-branded content for social media. Each template is sized to spec.

Facebook cover image example 1
Facebook cover image example 2
Facebook cover image example 3
Facebook cover image example 4

851x315, less than 100kb, safe area indicated in file
Facebook Cover Photo

Download

Bluesky cover example 1
Bluesky cover example 2
Bluesky cover example 3
Bluesky cover example 4

1500x500, keep bottom left clear of important content
X/Bluesky Cover Photo

Download

LinkedIn cover example 1
LinkedIn cover example 2
LinkedIn cover example 4
LinkedIn cover example 3

1536x768, crop on LinkedIn
LinkedIn Cover Photo

Download

Youtube cover example 1
Youtube cover example 2
Youtube cover example 3
Youtube cover example 4

2560x1440, safe area centered 1546x423
YouTube Cover Photo

Download