Social Media and Digital Graphics
- RIT/
- Brand Portal/
- Toolkit/
- Social Media and Digital Graphics
Below are examples of the RIT master brand social media icons. You may download these files and modify for your social media needs. If you require something specific, please reach out to brand@rit.edu with your request.
Sample Profile Pictures
Social media profile graphics for RIT entities should prioritize clarity, consistency, and strong brand recognition. Acceptable variations may include the RIT mark or an approved sub-brand lockup.
In most cases, the recommended approach is to use the official RIT mark as the profile image, since the full college, division, or program name is already displayed prominently on the account page itself. This creates a clean, unified presence across platforms while reinforcing institutional identity.
Should it be necessary or desired to include the college, division, or program name within the profile image, the graphic should use the approved lockup on a white background with orange and black to maintain brand standards and readability.
Ex. A (Square)
Ex. B (Square)
Ex. C (Square)
Ex. D (Square)
Ex: A (Circle)
Ex: C (Circle)
Ex: C (Circle)
Ex: D (Circle)
Digital Display Graphics
Digital display assets continue to play an increasingly important role in how we communicate with audiences both on campus and across digital platforms. To help support your needs, we offer a collection of customizable templates in Adobe Express, available in three versatile sizes designed to work across a variety of channels.
Whether you're creating content for Instagram, Facebook, digital signage or campus displays these formats provide a flexible foundation for consistent, on-brand messaging. Explore the examples below for inspiration and find the templates.
1080x1080
1080x1350
1920x1080
851x315, less than 100kb, safe area indicated in file
Facebook Cover Photo
1500x500, keep bottom left clear of important content
X/Bluesky Cover Photo
1536x768, crop on LinkedIn
LinkedIn Cover Photo
2560x1440, safe area centered 1546x423
YouTube Cover Photo