Semester Requirements
Jerry Curnutt, Minor Adviser
(585) 475-4713, jcurnutt@saunders.rit.edu
Digital business represents the impact of new technologies on business practice, products, and services. Today, social computing and mobile devices are dramatically changing the behaviors and characteristics that lead individuals and organizations to success. Through this minor students will enhance their major with a focus on these new technologies and their application in business.
| Course | |
|---|---|
| Required Courses | |
| MGIS-360 | Building a Web Business |
| Electives | |
| Choose four of the following | |
| MGMT-360 | Digital Entrepreneurship |
| MKTG-230 | Principles of Marketing |
| MKTG-320 | Internet Marketing |
| MKTG-410 | Search Engine Marketing and Analytics |
| MKTG-420 | Advanced Internet Marketing |
| MGMT-420 | Managing Innovation and Technology |
| FINC-359 | Financing New Ventures |
| MGIS-320 | Database Management Systems |
![[arrow]](/global/images/collapsed.gif)
Click to view minor requirements in the Quarter Calendar
Quarter Curriculum - For Reference Only
Effective fall 2013, RIT will convert its academic calendar from quarters to semesters. The following content has been made available as reference only. Currently matriculated students who began their academic programs in quarters should consult their academic adviser for guidance and course selection.
Digital business represents the impact of new technologies on business practice, products, and services. Today, technologies such as social computing and mobile devices are dramatically changing the behaviors and characteristics that lead individuals and organizations to success. Students completing a digital business minor will enhance their program of study with a focus on these new technologies and applications in business.
Required Courses
0112-312 Building a Web Business
Electives—Choose four of the following:
0102-415 Digital Entrepreneurship
0104-359 Financing New Ventures
0102-530 Managing Innovation and Technology
0105-363 Principles of Marketing
0105-440 Internet Marketing
0112-340 Database Management Systems
01xx-xxx Digital Business Seminars