Stephen Scherer Headshot

Stephen Scherer

Lecturer

School of Design
College of Art and Design

585-475-4608
Office Location

Stephen Scherer

Lecturer

School of Design
College of Art and Design

Education

BFA, Bradley University

585-475-4608

Areas of Expertise

Currently Teaching

FDTN-111
3 Credits
This course is an introduction to the visualization of form, thought, and expression through the drawing process and is the first of two sequential courses that are the foundation of the drawing curriculum in the College of Art and Design. Concepts are introduced by lectures, discussions, and demonstrations which are designed to provide a broad introductory experience. Students will experiment with a wide variety of media, tools, techniques and subjects to develop drawing and problem-solving skills related to form and composition. The focus of the course is to provide awareness of the full range of ways in which drawing is used as a tool for both self-expression and communication. **Fee: A materials fee is required for this course, and an additional course fee applied via student account**
FDTN-112
3 Credits
From observation of still life, the figure, and interior/exterior spaces, Drawing II continues to build on the foundation of the College of Art and Design drawing curriculum. This course continues the study of traditional drawing mediums and techniques while introducing color and a selection of contemporary practices and tools through examining organic and geometric mark making, form, space and value. Core concepts are introduced by lectures, discussions, and demonstrations; the primary assessment method of course work will be through critiques which facilitate growth of both a visual and verbal vocabulary. The focus of the course is to provide awareness of the full range of ways in which drawing is used as a tool for self-expression, communication and continued development of creative practice and problem solving. **Fee: A materials fee is required for this course, and an additional course fee applied via student account**
FDTN-121
3 Credits
This course is an introduction to the basic elements and principles of two-dimensional design and is foundational to the College of Art and Design curriculum. The focus of this course is the development of visual and verbal vocabularies as a means of exploring and understanding two-dimensional design. Students will engage with a wide variety of media, tools, and techniques to develop skills while delving into the theoretical and experimentational processes of contemporary art and design. The exploration of historical and cultural themes and concepts intertwined with aspects of personal interpretation and experience will be included in the curriculum. **Fee: A materials fee is required for this course, and an additional course fee applied via student account**
FDTN-122
3 Credits
This course is the second part of the sequential two-dimensional design curriculum within the College of Art and Design. This course builds on the broad introductory experiences in 2D I; students will expand their visual and verbal vocabulary while exploring advanced design concepts through interdisciplinary activities, practices, and exploration. The themes and concepts explored in this course are intertwined with aspects of personal interpretation and experience alongside historical and cultural themes. **Fee: A materials fee is required for this course, and an additional course fee applied via student account**
GRDE-106
3 Credits
This course is an introduction to basic visual communications in the field of graphic design. Lectures will cover graphic design topics ranging from: design thinking methodologies and processes, visual organization and hierarchy principles, color theory and application, and basic typography, to professionalism and ethics. Students will design solutions to visual communication problems through formal studies, perceptual understanding of aesthetics, graphic form and structure, concept development and visual organization. Assignments will explore aspects of graphic imagery, hierarchy, typography, and layout. Students will work with traditional materials and methods as well as develop their computer skills through applications requiring digital formats using industry standard software and hardware.
GRDE-307
3 Credits
This course will provide students with conceptual, organizational, and aesthetic problem-solving methods to create unified and effective design systems, such as corporate identity systems, icon sets, poster and/or packaging series. Students will have an opportunity to synthesize graphic design principles from their previous courses into more advanced and in-depth projects. Research, concept generation, and relevant aesthetic principles will be emphasized. Presentation, writing, and professional skills will be a focus to prepare students for senior year coursework . Teamwork strategies and skills are implemented throughout the semester.
GRDE-498
1 - 6 Credits
This course exposes students to the professional environment through outside job opportunities in graphic design studios, advertising agencies, corporate communications departments, and other acceptable organizations. Students will work under the guidance of art directors, creative directors, senior graphic designers, or marketing communications managers and perform creative work that is educational and meaningful for their short-term academic goals as well as their long-range career preparation. Documentation of the experience is required and final review from employer is obtained. The appointed faculty adviser will meet with the student upon completion for final evaluation for a grade. Students must obtain pre-approval of their department and complete the Internship Approval Form. Credit earned is used toward elective credits.
GRDE-599
1 - 6 Credits
Graphic Design Independent Study will provide students with the ability to focus in a specialized area of graphic design with an individual faculty member. Students, with the assistance of a faculty adviser, will propose a course of study. The independent study student must obtain permission of an instructor and department by completing the Independent Study Proposal Form to enroll.

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