Whether you are a designer, developer, illustrator, photographer, or artist, it is important for you to have an effective way to show your work and talent to potential employers.
Developing Your Portfolio
Step 1: Select Samples
The goal is to select items that best represent your core strengths and industry experience while showcasing your creativity, technical ability, and range.
Use feedback from faculty or creative industry professionals to select your best work
Choose high-quality pieces
Select pieces that are relevant to the employer or gallery you are approaching
Include a piece in different stages to show the progression of ideas and problem solving
Receive permission to share any work that belongs to clients or employers
Step 2: Organize
Your portfolio should demonstrate to employers how your skills will meet their needs and how they can profit from hiring you.
Create a title page with your personal contact information
Use a consistent graphic theme – color, type, size
Develop a sequence for your work that begins with your strongest piece and ends with a lasting impression
Include a caption with each piece: include the project title, your role, technology/process
Step 3: Customize
Ultimately, your portfolio should resemble a well-written resume. It should be relevant and easily customized. Always match your qualifications with the unique needs of the potential employer.
This method of showcasing your work is being replaced or at least supplemented by digital formats, but in some cases, it may make sense to have a physical portfolio. There is always the option of creating a unique portfolio book or case that matches your career goals.
A digital portfolio holds the advantage of allowing potential employers to find you with a quick search. Your viewers should see, without scrolling, your concentration of work and a large image of a project you are proud of.
Prepare to show your work on different digital devices (iPad, laptop), an online database, or through a printed portfolio. It is not recommended to present through a flash drive on the interviewer’s computer.
Unless prompted, there is no need to explain each piece as the interviewer goes through it. Be prepared to answer questions about your work, the time frame, and any problems you faced and solved. Leave a resume and sample of work for them to remember you by.
Your name, contact information, and a link to printer-friendly resume is included on the page
A simple design/format was selected that will not distract from your work
Large images (800 X 600) are incorporated in your pieces
A scroll through feature showcases your work
A short description is added to each piece
The portfolio is tested to ensure there are no errors in links, grammar, or typos.
Showcasing Your Portfolio
There are a number of portfolio hosting sites, many of them free, that you can use to promote your work. It is important to be able to provide a URL of your portfolio on your resume and in emails to prospective employers.