Integrate design principles, methods, concepts, images, words, and ideas to convey distinct, visually compelling messages to an audience.
Students concentrate in areas of typography, design imagery, systems design, interactive design, packaging design, visual narrative design, and motion design. Through their study, students develop design processes, ideation, critical thinking, innovative investigations, and creative research. Students are also exposed to public speaking, presentation methods, and client experiences
Software skills: InDesign, Photoshop, Illustrator, After Effects, Adobe Premiere, HTML, CSS, and others
Program facilities equipment
The College’s specialized studios, advanced computer facilities and wide range of equipment make it one of the most complete of any degree-granting institutions in the field. Students have access to resources like the RIT Graphic Design Archives, Cary Graphic Arts Collection and the Vignelli Center for Design Studies for research. Along with photography equipment, printing facilities (3-D printing, laser printing, etc.) and Makers Spaces.
Program job titles reported
Graphic Designer; Art Director; Visual Designer; UI/UX Designer; Junior Designer; Digital Product Designer; Presentation Designer; Freelance Designer; Interactive Designer
Program significant points
- Named by Business Week as one of the top 10 design schools in the country and one of the top 40 in the world.
- RIT's Design School is also highly ranked by U.S. News and World Report and Design Intelligence.
Select program hiring partners
Adobe Systems, Avanade, Bad-Adz Digital, Bank of America, Carbon, CDK Global, Crayola, Dixon Schwabl, Elite Marketing Group, Gannett, Image Conscious Studios, Optic Sky Productions, Packaging Corporation of America, Periscope, SCORR Marketing, Sports Illustrated, The Digital Hyve, YouTube
|Outcome||% of Students|
|Full-time Graduate Study||3.00%|