Quang Bui Headshot

Quang Bui

Associate Professor, MIS

Department of MIS, Marketing, and Analytics
Saunders College of Business
qnbui@saunders.rit.edu
585-475-4411
Office Location
LOW-2321

Quang Bui

Associate Professor, MIS

Department of MIS, Marketing, and Analytics
Saunders College of Business

Education

BS, MS, Brigham Young University; Ph.D., Bentley University

Bio

Quang “Neo” Bui is an Associate Professor of Information Systems at the Rochester Institute of Technology. He received his Ph.D. from Bentley University. His research interests include human-centered AI, digital transformation, and health IT adoption. His research has been published in top Information Systems journals such as the Journal of Management Information Systems, Journal of Strategic Information Systems, Information & Management, Information and Organization, Communication of the ACM, and Communications of the AIS.

qnbui@saunders.rit.edu
585-475-4411
Personal Links
Personal Website
ORCID
Google Scholar
LinkedIn
Areas of Expertise
Digital Transformation
Healthcare Technology
Information Science
Technology Adoption

Select Scholarship

  1. Adelakun, O., Bui, Q., Turel, O., and Anderberg, G. (2025). Survival of the Fittest through Digital Transformation: Turning the Board’s Digital Awareness to Action. Information Systems Journal. https://doi.org/10.1111/isj.12587
  2. Bui, Q. N., & Moriuchi, E. (2023). Effectiveness of Health Communication Technology on Compliance Disposition of Covid-19 Guidelines. Communications of the Association for Information Systems, 52(1), 39. https://doi.org/10.17705/1CAIS.05252
  3. Bui, Q. N. and Lyytinen, K. (2022). Aligning Adoption Message with Audience’s Priorities: A Mixed-Methods Study of the Diffusion of Enterprise Architecture among the US State Governments. Information & Organization, 32(4), 100423. https://doi.org/10.1016/j.infoandorg.2022.100423
  4. Malik, N., Spencer, D., and Bui, Q. N. (2021). Power in the US Political Economy: A Network Analysis. Journal of the Association for Information Science and Technology, 72(7), 811-823. https://doi.org/10.1002/asi.24453
  5. Levy, M. and Bui, Q. N. (2019). How Field-Level Institutions Become a Part of Organizations: A Study of Enterprise Architecture as a Tool for Institutional Change. Information & Organization, 29(4), 1-23 https://doi.org/10.1016/j.infoandorg.2019.100272
  6. Bui, Q. N., Leo, E., Adelakun, O. (2019). Exploring Complexity and Contradictions in Information Technology Outsourcing: A Set-Theoretical Approach. Journal of Strategic Information Systems, 28(3), 330-355 https://doi.org/10.1016/j.jsis.2019.07.001

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