CaTyra Poland, CEO and founder of Love for Words, was the featured speaker at the Institute for Supply Management (ISM) membership meeting in Rochester on September 21 at Delmonico’s Restaurant in Henrietta. The title of her talk was “Code Switching.”
Students from Saunders’ student-run chapter of the Association of Supply Chain Management (ASCM) were in attendance alongside faculty members Dennis Jamrose, visiting lecturer of management, and Joy Olabisi, Ph.D. associate professor of management and program director of the bachelor’s in supply chain management and master’s of the global supply chain management program.
Code switching, according to Poland, “is the act of adjusting language, behavior, or attitude to adapt to a situation, environment, location, or culture.” She discussed common types of code switching and how these impact “those who are expected to assimilate to the dominant culture.”
Professor Olabisi recalls her experience, saying, “It was a great session – students engaged with the speaker during the presentation and had an opportunity to network with ISM professionals!”
CaTyra Poland is a local copywriter, speaker, editor, speechwriter, and the founder of National Black Authors Day. Her company, Love for Words, founded in 2017, seeks to “develop and execute ideas for written content that will resonate with the author's audience and elevate their brand.” Learn more about other opportunities students have to connect with working professionals through our events calendar.
RIT attendees included professors Joy Olabisi and Dennis Jamrose, along with students Fio Kulee, Saurabh Shivram Kadam, Lorenzo Filardo, Davian Tafoya, Obed Oppong-Asamoah, Drew Busa, Gloria Diaz, Armando Ramirez, Sehaj Singh, Aazan Sohail, Rachel O'Connor, Kyeni Musembi, and Alec Waight-Morabito.