Physics Colloquium: Physics Doesn't Just Sell Itself
Physics Doesn't Just Sell Itself
Paul Kassebaum
Technical Marketer
IBM Quantum
Abstract:
Getting physics projects off the ground takes mustering buy-in from all sorts of stakeholders, and those with the biggest purse strings often have no education in physics. Paul Kassebaum will talk about his experience marketing quantum computing at IBM, drawing lessons applicable to selling any complex physics effort.
Speaker Bio:
Paul Kassebaum enjoys working in roles and on projects that engage broad audiences with science and technology. He has worked at IBM as a marketer of quantum computing, at MathWorks as a marketer to physicists, and at Artisan’s Asylum as a director of the board. He studied physics at Worcester Polytechnic Institute and the Cooper Union for the Advancement of Science and Art.
Intended Audience:
All are welcome. Those with interest in the topic.
To request an interpreter, please visit https://myaccess.rit.edu
Event Snapshot
When and Where
Who
Open to the Public
Interpreter Requested?
No