May 5, 2025
Student advertising agency launches Imagine RIT campaign
Students in Technically Speaking, RIT’s student advertising and public relations agency, launched the “Imagine More” campaign, which reintroduced student engagement in Imagine RIT: Creativity and Innovation Festival and refocused attention on students as the main inspiration behind the event. Technically Speaking reached students by utilizing social media and a campuswide scavenger hunt. The agency produced five videos featuring student exhibitors, behind-the-scenes clips and individual stories, and six infographic posts.
