News
Marketing BS

Saunders College of Business at RIT has again been recognized by Poets&Quants—a leading resource for business education coverage—as one of the top undergraduate business schools in the nation. Saunders ranked 53rd overall in the nation, moving up two spots from last year.

Students in the marketing and supply chain management programs learn foundational business skills along with discipline-specific knowledge and the latest market trends so they can become change agents and expert decision-makers in their fields.

The undergraduate business program at Rochester Institute of Technology’s Saunders College of Business is nationally ranked and recognized.

Hope Drummond BS ’91 is founder of Dreamseeds Children’s Program, is an RIT Trustee, and is being honored by Saunders College of Business.

Business Insider talks to Gijs Overgoor, assistant professor of marketing, about his recent study exploring what kind of social media images users prefer.

Futurity features research by Gijs Overgoor, assistant professor of marketing, on what kind of social media images users prefer.

Emi Moriuchi from Saunders College of Business and Jessica Hardin from the College of Liberal Arts have received Fulbright U.S. Scholar Program awards to travel abroad and conduct research at partner universities.

More than a dozen RIT alumni have tapped into the craft-beer boom that has swept across the country. In the past 12 years, the number of craft breweries has more than quadrupled.

RIT’s Saunders College of Business will welcome Kevin O’Leary, aka Mr. Wonderful, star of ABC’s Shark Tank, as the 11th J. Warren McClure Lecture Series keynote speaker on April 8. The virtual event is open to the general public and will feature a one-hour lecture followed by a brief Q&A.

RIT’s partnership with Vellore Institute of Technology (VIT), in India, has expanded to allow VIT students to spend the latter two years of their undergraduate business studies in RIT’s Saunders College of Business.

At Saunders College of Business, the marketing degree is modernized for the digital world, with a focus on technology and innovation only found at Rochester Institute of Technology.

All Saunders undergraduate programs have technology built into the curriculum.