Packaging Design / GRDE 431 Wegmans and ABVI Competitions

This was a challenging semester with two very different projects.

The first project was with our great sponsor, ABVI. The challenge to student teams was to select either a food item or a kitchen cleaning product and explore ways in which it could be made easier for everyone to identify, select, use and dispose of with sustainability in mind. Each of the 8 teams had a mentor from ABVI to assist in the design process. The final presentations were at ABVI with clients testing the products.
This was a very worthwhile and thought-provoking learning experience for everyone.

The second project was sponsored by Wegmans. The challenge in this competition was to design packaging for Wegmans Organic Greek Yogurt or Premium Orange Juice to increase audience appeal and to create a premium presence to compete with national brands. The 8 teams were asked by Wegmans to consider the buying decision and shelf impact, in-use considerations in the home, and issues such as shipping, inventory and sustainability. The top four winning teams received financial prizes from Wegmans for their efforts.

Laundry detergent with dosage pump for ABVI: Packaging for Everyone.



Graphic Design: Wentian Chen and Daniel Jurman

Industrial Design: Evan Cincotta and Adrian Tiliacos

Packaging Science: Gabrielle Villar

New solutions for poultry, beef and pork packaging for easy identification, use and storage for ABVI: Design for Everyone.



Graphic Design: Jay Fleckenstein and Lena Laque-Almond

Industrial Design: Koby Trout and Kyle Laidlaw

Packaging Science: Andrew Tobin

Ocean Spray Flavors with easy-to-pour lids for ABVI: Design for Everyone.



Graphic Design: Sophie Pauli and Mary Stalter

Industrial Design: Brendan Babiarz and Holly Leone

Packaging Design: Rob Rustowicz

Seventh Generation bottles with tactile die cuts to identify products for ABVI: Packaging for Everyone.



Graphic Design: Laura Hoerner and Joanna Stacy

Industrial Design: Danielle Marino and Sara Schult

Packaging Science: Abbey Phillips

Wegmans First Place Winning Team for Organic Yogurt.

From left: Jay Fleckenstein, Laura Hoerner, Abbey Phillips, Brendan Babiarz, and Evan Cincotta.

Wegmans First Place Winning Team for Organic Greek Yogurt Video.

Wegmans First Place Winning Team for Organic Greek Yogurt. Team MOO.



Graphic Design: Jay Fleckenstein and Laura Hoerner

Industrial Design: Brendan Babiarz and Evan Cincotta

Packaging Science: Abbey Phillips

Wegmans Second Place Winning Team for Organic Greek Yogurt.

From left: Liah Perez, Jill Secrest, Koby Trout, Mary Stalter, Lena Laque-Almond, and Corey Mc Cue.

Wegmans Second Place Winning Team for Organic Greek Yogurt Video.

Wegman Second Place Winning Team for Organic Greek Yogurt.



Graphic Design: Lena Laque-Almond, Liah Perez and Mary Stalter

Industrial Design: Corey McCue and Koby Trout

Packaging Science: Mary Secrest

Wegmans First Place Winning Team for Premium Orange Juice.

From left: Chris Munoz, Wentian Chen, Kyle Laidlaw, Vienna Ziatyk, and Greg Okolowicz.

Missing is Suyue Lu.

Wegmans First Place Winning Team for Premium Orange Juice Video.

Wegmans First Place Winning Team for Premium Orange Juice.



Graphic Design: Wentian Chen and Greg Okolowicz

Industrial Design: Kyle Laidlaw, Chris Munoz and Vienna Ziatyk

Packaging Science: Suyue Lu

Wegmans Second Place Winning Team for Premium Orange Juice.

From Left: Adrian Tiliacos, Alicia Cardinell, Daniel Jurman, Andrew Tobin and Chris Lundquist.

Wegmans Second Place Winning Team for Premium Orange Juice Video.

Wegmans Second Place Winning Team for Premium Orange Juice.



Graphic Design: Alicia Cardinell and Daniel Jurman

Industrial Design: Chris Lundquist and Adrian Tiliacos

Packaging Science: Andrew Tobin